To the Web site traffic to explore a good way to improve

Source: Internet
Author: User

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Hello, I am the Beijing United States air-conditioning maintenance. My air-conditioning repair station has been in the home page for a month or two, and now has been very stable in the top three position, I update every day will not spend too much time, only need to carefully organize an article is enough. But this time I found a problem: My site's traffic has been not ideal, the day IP is only 50-60 appearance. Although it is said that air conditioning is used in the off-season, but such a small number of IP is not justified. I've been thinking about these two questions: Why does my site's traffic never come up? Is there any way to improve the traffic on my site?

One, the website traffic is not high reason analysis

First of all, let's look at the first question: Why does my site's traffic keep coming up?

1, air-conditioning off-season?

This should be the site traffic is not high main reason. I checked the Baidu index inside the "Beijing United States Air-conditioning repair" This keyword search volume, Baidu Index to check out the data is about 90, it seems the impact of the off-season is still very large, I remember the summer when I just built a station, I check the time of the day at least 200 of the search volume. No matter what industry, in the off-season the flow will certainly greatly shrink.

2, is my rank not good?

My ranking has been very good, at least in this month generally in the first three of the home page position, even if the big update Baidu I have no major changes, at most one day I to the four, the next day and then rose back. I don't think that's the reason for the bad traffic.

3, is my article content is not good?

Although most of my articles are false original, but I think the degree of false original is still very large, a small number of although not good pseudo original, but should not affect the flow, this reason should also be excluded.

4, is my article included too little?

My site is currently about 700 articles, included 360, included should not be less, this reason is also excluded.

5, is the problem of long tail keywords?

I think a large part of the reason is related to the long tail keyword. The first is the long tail of the keyword range is too small, this due to the winter off-season reasons. Although there are many users in the winter air conditioning, but the scope of use is very small, and the scope of the fault is very small, general failures are related to the heating problems of air-conditioning. But I basically do all the long tail keywords about air-conditioning heating.

In addition, is the long tail keyword quantity question, although said 700 articles cannot put the air-conditioning maintenance all long tail keyword all to do, but also has the very big part, should not this reason.

6, is the page weight too low?

I remember there was a time all of my pages are very good weights, especially the new updated pages, basically will be in the keyword search homepage. This period of time, a lot of the weight of the page has been reduced, I think this belongs to the artificial adjustment of Baidu's sake, so for my flow how much is fatal.

7, is the Web server speed problem?

During the optimization period, I have not encountered the problem of server downtime. Unless the network speed is very poor, basically can quickly open the website page. In addition, although the use of the domain name of the. Info, but absolutely does not affect the speed of page opening. Basically, this can be ruled out.

From the above seven aspects can see my website traffic has three main reasons: air conditioning off-season, the long tail of the day search keyword range is too narrow and the weight of the Web page is low. So here are three improvements.

Second, to explore ways to improve web site traffic

Analysis of the traffic on my site is not high reason to take measures to remedy. Here is the second question I asked earlier: Is there any way to improve traffic on my site?

Also said in the air conditioning off-season, daily search of Long tail keyword range is too narrow and Web page weight of three improvements, but the operability are too low. Look carefully to find that these three points are a mishap, 1:30 will not solve. So what do I have to do to improve the traffic on the site?

1, from the most basic grasp

Adhere to the daily update, 1 can be, but to ensure that the content of High-quality, the title to have now hot long tail keywords. Adhere to the daily chain, do not need too much, a few on the line, but to ensure quality and stability, but also to pay attention to a wide range, more to the previous did not do some of the site to do outside the chain. Links can also try to suggest some change, 1-2 a week on the line, to pay attention to the exchange of friends in the chain of operation Steps Exchange.

2, the Collation analysis website data

Regular analysis of site data, once a week is advisable. Mainly to find some can bring traffic to the Site keyword, and try to do some more refined content for these keywords. Analysis of which pages have a better ranking, better weight, do a simple record. In addition, it is best to give all the articles to organize a Web site and keyword classification list, which for the site to do the link between the articles a lot of help.

3. View Competitor website

The enemy can do win. Learn more about the latest update of the article, more to observe where they send links, pay more attention to their optimization of the main keywords, these are our SEO must learn to do one thing. Learn the advantages of the opponent to correct their shortcomings, to exert their strengths to suppress the opponents of the shortcomings, stable to ensure that the ranking in the first place.

4, the use of competitive ranking

All say seo+ bidding is the king of traffic. Although my site is now ranked very good, but also do not rule out the use of bidding rankings to improve the flow of the site, some people say that the loss, but this is definitely a good way to improve traffic. I do bidding keywords can not do these rankings good keywords, you can try to do some rankings do not rely on the front, but there will be a certain value of the keyword. For example: The United States air-conditioning plus fluorine, the United States air-conditioning cleaning. The United States of central air-conditioning maintenance.

Well, my article is written here, like friends please give more support. Everyone can chat with me qq, my qq:578785411. This article by the Beijing United States Air Conditioning repair (http://www.mdwx.info) network to publish, reprint please add this link!

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