Twitter "human flesh" mining data: Exploring the value behind information

According to foreign media reports, Twitter currently employs the first "data editor" in the history of the company. The editor, Simon Rogers, is the former British guardian's data-collation journalist. The post could be said to have been set up by Twitter for Rogers, hoping that he would use his previous experience to sort through Twitter's massive data, allowing users to better understand the useful information behind the message.

"I am good at interpreting and simplifying data so that more people get useful information from them," Rogers said in an interview with O ' Reilly media for 15 years. ”

Mr Rogers says Twitter has become an "ideal tool" for journalists because they can find the news clues they need every day. In addition, ordinary users are accustomed to this platform to understand the world's daily occurrence of the latest developments.

"Twitter has become a daily tool for people," Rogers said in his blog about the position. Especially for reporters, because some of the major news is often first learned from this platform. If you think so in the last two years, people will think you are crazy, and now, this has become an undeniable fact. If you don't believe it, just search for key words in major events, sports and entertainment, and you'll find a lot of real-time information. Twitter has appointed me as a data editor, and it's also my ability to analyze and organize this information, which will be my main job in the future. ”

While it's not clear what Rogers's more detailed work on Twitter is about, Twitter doesn't immediately explain it, but outsiders think he needs to find out why it's happening in a major pop culture event, and it's not an easy thing to do, and it requires strong data analysis capabilities There is also an in-depth study of specific events.

For example, in this year's Super Bowl, the average one-minute Twitter release 268,000 messages, a total of 24.1 million messages. Of course, you might think the reason for this is the wonderful performance of Beyonce at halftime, but it's actually far less simple than people think, and that's where Twitter relies on Rogers.

Rogers says he will officially become a member of Twitter by the end of May.