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Dream Dedecms is the most widely used CMS system in China, with its open source Easy-to-use, powerful and well received by Webmaster favorite, today to talk about a strong dream of a powerful but many webmaster overlooked function-site search.
Installation Site Search premise is: The site has a certain content and a certain amount of traffic. Its most basic and most powerful two functions, one is to improve the user experience, the second is to collect and research keywords.
One, site search can improve the user experience
Any site as long as 500 articles or so, it is not possible to be on the home page display. When the visitor cannot find the content in your website, one is to leave the website directly; second, if your site has a search box, you may search, if you put the Baidu or Google search box, users will jump out of your site after the search, if you installed the site search for dream, users are still searching after your site, Greatly improve the site's user experience, increase the site's PV and access depth, the user experience is absolutely advantageous. This is not much to talk about, you can slowly experience.
Second, site search can collect and research keywords
A lot of webmaster are in for organizing article content and find effective keyword and distressed, many times we will use Baidu Index this tool, but this tool is relatively broad, and specifically how to search you can not know. Search in the dream site can provide some useful information.
In the DEDECMS system background--core--------------------Search keyword Maintenance This column, you can see the user in your site search records, in fact, with the accumulation of time, search keyword maintenance This column will form a huge key font, we should make full Analyze these keywords to improve the content of the website.
Important parameter explanation: we focus on the parameters are frequency and results, "frequency" is the user in your site search this keyword number of times, "results" is to search for a keyword matching article number.
Key to the use of the word: First, the "high frequency results less" keyword multiple organization articles. We can sort the data in the key font according to the frequency, look at which keyword users search the most times, and then look at the corresponding matching results, if a keyword search frequency is high, but the matching content is rarely even 0, you will be around this keyword more organized articles, this is the best way to improve the content of the site; Second, the high frequency of the keyword carefully studied. Through the search frequency is very high keyword analysis, you can get a general understanding of what users of your site, and then organize articles for these keywords to meet user needs, greatly improve the conversion rate.
DEDECMS site search should be said to be a powerful function, the webmaster should make full use of, in fact, in addition to the two functions mentioned above, the use of site search can also be a keyword ranking simulation research, but DEDECMS search ranking mechanism is very simple, Like to study the webmaster can carry out two times development.
DEDECMS site Search is to improve the website user experience a very good tool, can fully understand the user's needs, analysis of the user's psychology, is a worthy of full research and use of tools, hope to have more people to provide this research articles.
This article by the Star Part-time network www.jianzhiwangzhan.com Webmaster Research Original, reprint please specify the source!