University City Forum small cost promotion experience

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Before writing an article about the University City Forum, "talking about the University City Forum station and profit experience" is mainly about the construction of the station strategy problems. Today to share with you, the forum construction early, how to promote, how the lowest cost to obtain the best promotion effect.

First clear the object of promotion. Our University City forum is mainly for students, so to go to the most frequent local promotion is our main reference direction. The next step is the actual operation.

1. Small ads to cooperate with the school's surrounding businesses

The biggest advantage of local websites is that they can be combined with local entities to promote the business. The University City Forum is no exception, generally each school and the school's interior have small businesses. For example, Chongqing University City, every school has a commercial street, in the university city also has a commercial street. We choose the school phone recharge card shops, as well as tea shop to cooperate. Both types of shops have very high popularity, the owner is also willing to cooperate, print a pile of leaflets on the shop counter, and then put a lot of posters. In addition, the tea shop inside, you can make a beautiful picture Post bar, the forum activities of the picture put up. In general such a shop, 100 per month can be done, if you can through the shop to play the way of advertising, many bosses are willing to help you free publicity.

Promotion effect:

The effect of the forum construction in the initial and medium-term has a good access rate, especially to pull a lot of new netizens. It is better to make good use of these cheap ways to promote the network than to promote it in a similar way. Refer to the largest English training "new Oriental" promotion model, not every day in the school poster? Such a large area of small ads, the most can play a website brand propaganda effect.

2. Participation in school activities

What's on campus? The various associations in the school, the Youth League committee will regularly report all kinds of activities and competitions. Their propaganda media is relatively single, one is the campus website, one kind is the propaganda of the group internal personnel. This is our forum to enter a good time, to provide them with a strong publicity platform for them to participate in the construction of the forum. We provide the platform, and these activities for the Forum to draw popularity.

If you are willing to spend money, you can also sponsor these events. Let the host and the activity environment set up on the Forum logo. The forum name is also on the Activity flyer.

Promotion effect:

Such promotion is similar to the media, the company to promote the cooperation. Use other people's promotion, brand to help themselves grow. Our forum uses the form of cooperation, no cost to report several times, such as the university City of the multi-School Alliance cycling Competition (as well as the team in the Forum to participate in Oh ~), the school's electronic competition, there are some small dances and so on.

3. Let the media report

The power of media coverage is to expand the popularity of the site, so that we feel that we have a brand, big enough to tell you this is not a garbage station, there are many interesting, you want to know the cattle in the inside. The more easily reported media is mainly the school's media, news sites, school newspapers.

How do you get people to cover your site? One way is simple, to woo the media staff. Second, to build enough influential news materials. It is a good example that the 2nd has said that participation in school activities. When the activity has a certain influence, the news media will naturally report you. Don't wait, take part in the activities must actively contact these media, so that they pay attention to the site, to recognize the contribution of the site.

Promotion effect:

Our University City bike race was reported by Tencent News. Very High Ctr. The key is to get the University city students recognized. In the media, at the same time, more inside the school propaganda, these events with the previous major events combined publicity, so that students recognize the value of the site.

The above three points is very simple, really implemented, nor is it a day or two, the University City Forum and the local website, all need to run in person, to contact. Don't be afraid of others think you are a garbage station, underestimate your value. As long as sincerity, there will be a good start.

This article originates from scholar thesis www.594wm.com, reprint please specify.