Using long tail keywords for web site with traffic to improve product conversion rate

Source: Internet
Author: User
Keywords Conversion rate currently

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At present, with the development of search engines, more and more small and medium-sized enterprises will be the company's products to the Internet, before or a blue sea of the network now with more and more enterprises to stay, but also gradually become a Red sea, many high-quality keywords are now the industry portal, large companies, professional network companies occupy, Small and medium-sized enterprises and individual entrepreneurs, how in such a dispute in the business market a cup of soup, it seems very imminent, although the sexual competitive words, now leave us the opportunity seems to have been less and fewer, but our small and medium-sized operators, as long as the cautious, The alternative can still bring good results for our optimization. All right, today I will study with you, how to find high-quality long tail keyword, how to make full use of the site long tail keyword to improve conversion rate.

First, the long tail keyword selection reference. Usually when we choose keywords, Baidu Index and Google trend is the preferred two reference indicators, cautious you can find that in Baidu and Google search when Baidu drop-down box prompts, Baidu related search, Google related search, Baidu know, search and ask these are our choice of long tail keyword reference, Select the two main points of the long tail word. First of all, the choice of long tail words to meet the user's search habits, stand in the user's position to consider, you can refer to the following questions, know how to wait for others is how to ask questions. This is a good example, second, around their own product main keyword expansion to improve conversion rate. Choose a word that conforms to the user's habit and has a pronounced purchase intention.

Second, the long tail of the keyword layout. Long tail key Words we will mainly use the article inside the page to do, once the article is included, as long as your article and words in line with what I said above, participate in the rankings is no problem, we have the confidence and the main station competition, About the layout note in the article appropriate include this long tail word or long tail word of the relevant statements or another statement, etc. as far as possible to meet the user experience, and not easy to be seen by search engines as cheating. In other articles referred to this keyword or related to the meaning of the statement plus hyperlink, connected to the article above, will undoubtedly improve the ranking of long tail words greatly beneficial.

Third, the long tail word ranking operation. Do a good job in the selection and layout of long tail words in the station. Some points of the ranking of Foreign ministers ' tails The author explains this here. First of all, the words related to this long tail word or directly to the long tail as a title, sent to other relevant forums, in the article to do the anchor text, the bottom of the best plus this article related connection. Follow this step to publish in other forums, increase exposure, and more. And we do outside the station is a truth, but the details to pay attention, not to the home page, but to practice to the article page we aim to improve the ranking of long tail words.

To sum up, with the current white-hot competition, for the start of a relatively late small enterprises in the choice of key words and operation can be carried out in accordance with the author's thinking, the author of this method has achieved a very good effect, especially in the conversion rate of this piece is to obtain a considerable accurate flow. Well, today and you share to this side of the SEO actual Exchange group: 54641201 Welcome to join, this article from the Intranet security http://www.xki.com.cn original A5, reproduced please specify the source, thank you for your cooperation.

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