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The first "problem in head"
That means don't add too much to the title, keywords, and descriptions in the head. To know extremes, like playing Tetris, always save a stick people generally will not get too high scores. SEO is also the case, because the search engine received volume for your site is certain. To give a comparative image of the example, search engine is like a small mouth of the bottle, if you catch too much sand into the pack, and finally just put the bottle buried, we have to do is to take the funnel (the right way) silk strands of the pouring, so as to play an effect. Search engines are now more and more intelligent, do not want to map the title, keyword description are written in the same content, so that is like a choice of the test paper have chosen a, even if there is a correct, strict teachers will not be divided.
In my personal experience, the title is generally kept in 15-20 words, the keyword is best in 3-4, the description generally do not exceed 100 bytes. Of course, this is my personal experience and advice, but in the final analysis too many words really no good. Or that sentence, not too greedy!
Second "header and footer problem"
Header is needless to say, generally speaking keywords are inside. But many people overlook the importance of footer. Remember our primary school writing, the teacher always said to echo. If you put forward the central idea in the first paragraph, you must conclude it at the end. This should be the international practice, because I write English essay when the teacher also asked. Of course, SEO is not an exception. Many people only put the keyword in the header, but not in the footer. This not only reduces the occurrence rate of keywords, but also let the search engine feel that you are a quitter. The problem here, have to say that some people in order to increase the occurrence rate of keywords, at the Web page to add a lot of keywords, this is definitely a mistake, a huge mistake. This accumulation brought only the record is not negotiable. So the 2nd tenet: Stop!
The third "style question"
Do not think the search engine is a word-reading fool. There is also a very important factor has been forgotten by many webmaster, that is-the user experience. This is a small percentage of the search engine's scoring standards. But think of the network era today, which webmaster is not every day to study the SEO technology. So precisely this point of detail in your site rankings also occupy a pivotal role. But as always, everything has its two sides. You also can not site one open what couplet pictures, floating pictures, flash pictures flying all over the sky, so no search engine to judge, the first customer seems to be a garbage station, where the user experience. Besides, search engines are not fools!
"The question of content"
Do not have to do the site once and for all, must have their own content, have a certain frequency of updates. If not, it is a dead stop. A dead stop, how can there be customers or search engines interested in it? also do not update too fast, otherwise everyone will indigestion. When it comes to jokes, the newer question is like eating.
"The problem of the outer chain"
This point seriously, many webmaster still pay attention to this point. But here I want to say the problem is the quality of the outside chain. As for the black chain, mass and so on the way I do not say, because it is not recommended. Let's talk about the exchange of links. A lot of webmaster do a good job after the station, and all the world's website to do friends chain (in fact, can actually do it too), but do not know the chain if the master method, can be a top three. Here we follow the principle of high, steady and big. High refers to the high PR, PR high, high weight of the station will always give you the site to bring a certain quality of the chain, this is beyond doubt; stability, the site must have a stable speed and maintenance, the total can not open three days, two days off, such as the chain does not change it, say, is the site as much as possible to have a certain strength, the flow is big. We can think of the chain as a root of the spider silk, with these Silk Road, spiders can climb along, right? This Silk Road can not always break, so be sure to pay attention to quality! Here, I would particularly emphasize that, in the mass, unless you have a good idea or can always insist, Don't make such a rash decision, otherwise, the high and low outside the chain brought the disastrous consequences; there are random add QQ group, send mail and so on, these can only bring you some garbage IP just, when did you read the spam mail in the mailbox?
The above five questions, is I in the SEO process summed up some experience. In the SEO road, we should not only pay attention to a variety of SEO knowledge and skills, but also to keep up with the times to increase their knowledge of SEO. Avoid some of the detours of SEO, this can save us a lot of time, let us further from success!