Big this all know SEO is Search engine optimization, designed to bring free traffic to our site through optimization to attract customers to our website, and finally achieve a deal. What is the specific characteristics of SEO? SEO has the following five features:
One of the features of SEO: Low cost
We all know that SEO relative to the SEM (Baidu Bid), the cost is very low. SEM is by clicking to charge, the more clicks the more charges will be higher. And we do through the SEO keyword ranking, it's click is free, on the contrary, if the number of clicks higher Our ranking is the better. Do SEO as long as some labor costs to do it, no additional costs.
SEO Characteristics of the second: High customer quality
Traditional marketing are we continue to promote our products, and constantly play ads, so as to attract users to our website, is a push-style promotion. Now is not the same, when our users have needs, they will produce search, our site will be presented in front of the user, is a pull-type promotion. For comparison, the quality of such customers is relatively high.
SEO Characteristics of the third: input-output ratio
SEO we just put into our labor costs, we do not have to invest in other costs. This is one of the most economical and effective try. The most cost-effective way to get the final conversion to the user, of course, the input-output ratio is higher
SEO Characteristics of the four: the effect of stability
As long as we are through the normal optimization way up to the rankings, our key words once obtained a better ranking, the effect is more stable. Unlike SEM, you run out of money and your rankings fall off.
SEO Characteristics of the five: real-time monitoring
We can through Baidu and Google and other statistical tools at any time can monitor our effect, and at any time according to the results of timely adjustments.