What needs to be done to reduce the bounce rate of the website

Arrival rate, bounce rate and exit rate are the important indexes to measure the quality of flow and http://www.aliyun.com/zixun/aggregation/10409.html "> website products, Users can analyze view bounce rate and exit rate by Googleanalytics. The arrival rate needs to be crawled through the log. The bounce rate can measure whether the traffic is cheating, what the user sees is matched with the login page entered, and whether the user who comes to the site is the target user.


 


How to reduce the bounce rate, small head intelligent bidding software small series to talk about their views:


 


1. Write an article of interest to the reader instead of copying and copying


 


a site that only collects other content and has no original content is difficult to retain users, just imagine now we search all kinds of information on Baidu, the overwhelming number of repeated information is rarely repeated to view, even if the user clicks into the content will find nothing new and walk away. However, this is obviously not what our webmaster expected. Webmaster should strive to write a key word more valuable things out, to provide readers with different information to do the reference to reflect the value of the article.


 


2. Site to have a reasonable and clear layout of the Web site and in line with the public aesthetic appearance


 


webmasters want to know that only when your site has a good, will not cause the reader to dislike the appearance, the reader will be interested in a closer look at the content of the site. Usually the first impression of the website tells the user the general positioning of the site, so, if your site layout and the appearance of not many defects, should be combined with their own site positioning to design carefully, the purpose is to create a comfortable reading environment for readers, so that readers will be happy to remember your site, will come back later (so, Timely and reasonable in the site on the necessary position to make a subscription, such as sharing buttons for readers to create more conditions for return visit.


 


3 optimize the article keyword to avoid causing users to dislike


 


We recommend that you create articles for each keyword, so in order to provide users with a good reading experience, for writing an article, will be a reasonable allocation of keywords, to avoid piling up to affect the readability of the article is very necessary. But be sure to ensure the consistency and readability of the article, High-quality Soft Wen are in the reader inadvertently completed the promotion, if the optimization traces are too obvious, ultimately bring only the loss of readers


 


4 Ensure that keywords are relevant to the article


 


high jump rate is usually because the reader found that the content of the Web page is not what they want to find, but more often is the key words and articles of relevance is not good, or even error-free keyword settings cause readers to quickly leave. For example, the title of the article is the "Top ten free virtual space", but the main keyword set for foreign virtual host or virtual space and other words, this will make some of the free space is not cold readers delayed in, resulting in high bounce rate.


 


5 Add a list of related articles that interest readers


 


because readers enter a site most to seek some kind of information, so at the end of the article or on the side of the page to provide a list of articles related to the article to attract users to continue reading, reduce the bounce rate. WordPress and other mainstream CMS have related articles plug-ins or modules, the webmaster should be on the side of the page or the end of the article to use them


 


6 Take advantage of the navigation bar


 


compared to other parts of the site, the navigation bar will attract most of the user's attention. So a clear, structured navigation bar is one of the essential elements to guide readers to other pages.


 


Small head bidding software to provide trial writing.


 


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