Zhejiang Radio and TV 100 million play online games

Zhejiang Radio and Television's new media new Blue net, in Hangzhou yesterday in hand with the headquarters in Nanjing Yuhua Ju Teng Network, http://www.aliyun.com/zixun/aggregation/39051.html "> Investment amounted to more than 100 million yuan, Today, China's first large-scale social networking game, "The World of Harlem".

At present, the domestic radio and television groups and online games operators have been frequent, following the CCTV Cntv and Grand Alliance, Hunan Satellite TV and the network element of cooperation in the online game will also be online time locked in April. Online games will become the future "national font size" following the video site after the important battlefield. In Hunan Golden Eagle NET, CCTV CNTV has not yet launched a specific line of products, Zhejiang Radio and television launched the first "ha-Skin planet."

The Zhejiang radio and television to choose the cooperation of the Torch Teng network is an up-and-comer of the domestic internet industry, headquartered in Nanjing, research and Development in Shanghai. The world's most popular events and TV shows are integrated into the game in the context of modern living elements. This social network is inspired by the Big hot TV series "dwelling" last year. The drama makes the team begin to interpret the repressed life of modern people, trying to create an ideal country for the urban crowd under the pressure. The game with the fastest speed implanted in the play of seaweed, siming and related scenes props, so that players experience the network version of the dwelling life. With the increase in experience, the player's cabin can be upgraded to Lavender Villas, haiping in the big city for many years of ideal, virtual game space can be a dream come true.

What's the difference between "the planet" and many white-collar workers who are tired of having fun? Ju Teng Network Director Wang Tao introduced, the game broke the traditional online games "dozen Strange Upgrade" personal growth model, and strive to create a modern human food and clothing live the game interactive experience, maximize the expansion of the social circle, and eventually form a huge interactive gaming community. Users can be in the television, computer and mobile phone three terminals to get "three nets in unity" of the new online experience. As the first multimedia interactive online game implanted in radio and television program, Zhejiang TV's famous brand "I love memorizing lyrics", "Wash off my Best", "the more beautiful" and so on, can be found in the "Ha-skin Planet" related to play, but also with the host Zhudan, Hua Shao, Tian Yue, left, etc. in the "Ha-Phi Planet" on the exchange. The beginning of the low level of the player may only be the image of Sister Feng, but with the level of the rise, Fengjie can become the beauty of Zhejiang TV anchor, with hundred sets of Chinese clothing to create a changeable image.

Reporter Zhang Nan Hangzhou report