Group buying industry too idealistic cause dilemma

Group buying industry in the domestic ups and downs but two years time, from the spotlight to today's group buying executives run away, group buying is originally just an overly idealistic concept, because it seems to be a potential share, so that the domestic internet and the public crazy, but in fact the rapid expansion of group buying industry so that everyone too overestimated their own value. The ideal of the group buying site is beautiful, this ideal is probably like this, group buying network contact to the urgent need to promote the business, through the limited, very attractive prices, to attract customers to promote the purpose of the goods. This looks like three wins, on the one hand the merchant goods ...

Group buying industry standard issued is imperative

There is no doubt that the advent of e-commerce has changed people's living habits, leaving home can be shopping. Along with the evolution, the advent of online group buying has greatly changed the public's daily consumption lifestyle, through group buying sites, in the form of groups to buy goods at a lower price. The emergence of group buying sites makes many people keen on this, but at the same time, the Internet to buy the credibility of the issue of the concern of a straight line rise. The website Circle money disappears, the fake non-delivery, the complaint has no door ... Group buying sites are surrounded by a lot of negative news as a hot topic. The cohabitation of domestic group buying site "group Buy entry threshold Low" is very ...

The characteristics and development trend of group buying industry

Group buying industry is popular, is a lot of people did not think of, the original start a lot of VC also don't see this industry, feel to the offline team's dependence is too strong, no long-term business model. But group buying industry is still popular, many people meet rub rice will ask, is the regiment? A friend who goes to hairdressing will also ask "which website group?"   "It's not normal to buy a group, or you're" two ". Group buying has become a small white-collar consumption habits, which allows the rapid growth of group buying site, overnight became a thousand armies, good and bad group purchase site, in order to become excellent website, ...

Group buying advertising battle against quality war (advertising grand manuscripts)

In recent years, the popularity of group buying is obvious to all, from the initial "hundred group War" to "Thousand Regiment War", online group buying has become 95% consumers one of the latest consumption methods. Dcci Internet Data Center shortly before the release of the "Thousand-World War data analysis • China Network Group Purchase Survey Report", from the Internet users overall group purchase contact status, Internet users on the domestic group purchase site contact, the Internet group buying user behavior, Internet group buying user attitude and internet Group buying user basic attributes of these five aspects, the current Chinese network buy the ecosystem status of the interpretation. ...

Group buying ambition, occupy the net to buy half of the market?

A few days ago, He Yi participated in the "3 15" consumer and People's livelihood "direct hit group buying industry salon" by Sadie Net organization, attended the salon has the senior Bo friends, the Beijing Information Industry Association secretary General Xu Zuzhe, DCCI president Yanping and so on.   We have made a personal point of view on the current situation of group buying market and the issues related to consumer interests.   On the current situation of group buying, there are probably two views, one is to request the relevant rights policy to standardize the group buying market damage consumer interests of the illegal behavior, the second is to be tolerant to deal with group buying market, give it more time and space growth. ...

Industry barriers to group buying

Http://www.aliyun.com/zixun/aggregation/7763.html "> Domestic Group buy the number of sites, has been a dazzling, while this said how much they have done trading water, a moment that said how many users."   All the numbers are from their own website, and the other side, is the consumer's constant complaints and complaints, so that even alerted the 3.15 party to expose some of the so-called unspoken rules. Now there is a group buying site, the number of published ...

Group Buy's second wave competition pattern

The domestic group buying website competition is brutal, has the so-called "http://www.aliyun.com/zixun/aggregation/35416.html" > Thousand Regiment War "one says."   An independent group buying site (such as the American Regiment) that has been invested in the native land to large sites to buy son station (such as glutinous rice), and then to the overseas giants of China stores (such as high friends), you can see that both the last start of the battle, now, has entered a new round of fighting-is a certain financial strength. What is the result of the Battle of the Thousand regiments ...

Group buying in the mainstream, the business is becoming the main channel of commercial circulation

In the age of inflation, soaring prices, a spike in the prices of everyday necessities, and the number of things in the bank card that seem to be getting less, there seems to be little excitement in this case, but the following rumors are good news for the inflationary age. November 29 News, according to foreign media reports, sources revealed that Google has just 2.5 billion U.S. dollars to buy the U.S. group purchase site Groupon. Neither side commented on the news.   There have been reports that Yahoo is considering buying Groupon for 4 billion dollars. This one has not yet been ...

Group purchase innovation, to meet the basic needs of human applications

It is not a good mode to continue the group buying. Group Purchase mode of problems: 1, for consumers, product/service quality, after sale can not be guaranteed, on the platform, the need to accept consumers, business complaints and other negative factors, to businesses, the need to accept the customer's challenge and the market for their own challenges, as well as other uncontrollable factors.   2, group buying mode has little threshold, easy to be copied. The obvious difference from the fiery domestic battle is that Groupon is well aware of the problem and is looking for a change that will launch a new app in April ...

Group buying is not a good model

Since Wang's copy of the Groupon model to China, group buying has been a fire in China. According to statistics from Analysys International, as of March 2011, http://www.aliyun.com/zixun/aggregation/7763.html "> Domestic Group Purchase website has reached 3,265, that is, since last March, Domestic group buying sites are expanding at nearly 10 a day.   Why is the group buying site so hot? Industry people say, group buy can fire ...

Group buying will not die, many group buying sites will die

First Look at 2 News: 1, group purchase website Groupon11 4th officially in the Nasdaq listing trading, the debut price rose nearly 31%. Groupon's IPO price is 20 dollars. On the first day of the IPO, Groupon's shares rose 40% per cent in early trading, closing the times at $26.11, or 31%.   According to the closing price, Groupon's market value is $16.6 billion trillion, surpassing the old technology companies such as Adobe, close to Yahoo's market capitalisation. Groupon's market capitalisation after the Friday close is also closer ...

The logic behind Groupon's soaring market capitalisation

One of the key arguments for group buying is that Groupon's share price hit a Waterloo, with Groupon closing at $2.76 trillion on November 5, 2012, the peak of 1/10. But Groupon's share price has continued to rise in the last six months, as of June 28, 2013, when Groupon's shares were $8.55 trillion, with a total market value of $5.41 billion. What is the logic behind the return of Groupon's market capitalisation to more than $5 billion trillion? Pugo for you read as follows: ...

Group buy "Leftover" the five major embarrassment of the United States network

After 2010 years of the rise of Chinese group buying, the 2011 bubble, the 2012 rationality, to the present pattern has been basically stable, the United States Group Network is considered to be the most strong "left" in China group buying market. February 23, 2013 U.S. network CEO Wang at the annual meeting announced 2015 years to reach hundreds of billions of scale, more long-term 2020 will achieve the trillion-scale goal, its "left the King" mentality is ready. Although the United States Group Network has established a certain advantage, but at this stage its development still faces many challenges; the quality of the road summed up the United States network five aspects of the embarrassing situation, only for the parties to ...

Slot Network borrowing You don't know the "standard"

Wen/second Peer-to-peer network lending is now a popular industry, whether positive or negative, in short, it is very hot. For its fire, however, many users are half-known or ignorant. In fact, Peer-to-peer network loan is because of his high annual yield, according to the author now learned that some websites open annual yield of up to 25%, is directly beyond the http://www.aliyun.com/zixun/aggregation/30578.html " > Law ...

Coyote Raiders: Online and offline integration of the road (3)

Next, "Face the conflict: online and offline integration of the road." There is a very interesting phenomenon in China: a large number of brand enterprises are "forced" to engage in e-commerce, rather than take the initiative to embrace, and some of the last resort, but gradually to e-commerce as an important part of the development of enterprise strategy. Seven wolves since 2008 on the line of goods on the matter headache, its agents are also very helpless. In fact, the seven Wolves started on Taobao two years ago to try new channels of network sales, the end of 2008 set up a "new channel" department, focused on cleaning Taobao shop in seven dozen ...

Can a pedestrian cow become the only product of online travel?

April 4, the travel network to the SEC submitted the IPO prospectus, the official opening of the U.S. Listing tour. The first public offering, the scheme raised $120 million trillion, is one of the smaller funding companies to be listed this year. But analysts are divided over their valuations, with a wide divergence of estimates and divergent views. In reducing the performance of the cattle and business model found that, although the loss of passers-by, but the situation is not so gloomy. The company is engaged in the business of online leisure tourism, that is, we often say that the real tourism retail business, directly into specific tourism products, rather than ...

The back of the bull's share price rose: Play the special sale to build the online travel only product will

Before the listing, I have analyzed it and the only product will be very similar, such as the pace of the loss of the listing, such as strong follow-up development potential. And the original only goods will be listed before, some people are not optimistic about the market, there are some think Ota field before the Art dragon, there is a side to go where, passers-by are difficult to have the opportunity to break the siege. In the shadow of this inertia thinking, the bull seems to stumble on the city, but soon to use the actual performance of the market to break the view. And the recent media focus on the strong way Newter selling channels, but will be the only model moved to the online tourism, and, to build ...

Book business: When the magnificent turn of the cornerstone

When the transition is successful, the financial results are the most powerful proof of speech. Citing media reports, when the second quarter total net revenue of 1.9608 billion yuan, the year-on-year growth of 31.3%, the second quarter net profit of 28.8 million yuan.  At this point, when the profit has been achieved for three consecutive quarters, this indicates that when the business has achieved a gorgeous turn. As for the transition, the industry views different. In the author's opinion, operating for 15 years long book business, is when the success of the magnificent turn of the cornerstone. Admittedly, when entering the female market, the product line to achieve expansion, but this does not mean that the book business ...

The book market price war behind

Last week, Jing Dong and when the fighting evil spirit is good-looking, jingdong actively into the book field, and then announced to do http://www.aliyun.com/zixun/aggregation/36946.html "> Price butcher."   When on the one hand at the same time also carry out price promotion, on the other hand, according to Beijing East Liu claimed, when in the big press to send the request to ban Jingdong Mail, can be described as offensive and defensive two line, are fighting back. The field of paper books, is the name of the small profit margins industry (not teaching materials teaching), when when ...

The integration and reconstruction of the book industry, the new and the old business model

Wen/Shanhai A few days ago, Beijing East book published 3721.html ">2014 year of the first half of the book sales performance." Statistics show that the market share of Jingdong Books has surpassed the Amazon, after Dangdang, including children's books, Science and technology books, as well as some of the single product sales are ahead of Dangdang. Such a result and I predicted in the previous period of time, like the Beijing-east and other electric business platform is gradually impact Dangdang the last line of defense, that is Dangdang's core category "books." When the book: publisher of the Porter as online book sales once the leader, when ...

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