E-Commerce

The four-year World Cup has been launched, the annual sales of the electric business year in the war on the smoke again. Just on the listing of Jingdong, Hao throw 1 billion yuan red envelopes, and will be listed Ali, also full fire. Gunpowder more and more thick, after being merged into Suning 2 years, to mother and baby and beauty makeup fast growth to win a large number of loyal users of red children This high-profile also participated in the electric business war. Women and children are said to be the best money, but today's moms and children need more than just powdered milk and diapers, they need nursery knowledge, post-natal physical recovery, social sharing, and so on. Obviously, the traditional line of mother and child ...

Remember that it was the internet in the winter, there is a treasure net has entered my sight. Ya Bao net is the same time with the ebay http://www.aliyun.com/zixun/aggregation/16420.html ">C2C website, engage in commodity auctions, the page is yellow, and later Taobao very much like, but more than Taobao earlier." 2000 years or so the Internet is jittery, every day there are layoffs and closures of the news, cash flow is seriously scarce, everyone is tightening their belts for the winter. Once, on TV ...

The emergence of vertical electrical quotient may be based on such considerations: 1, the traditional retail origin, that based on the existing procurement, warehousing and industry experience, can be a smooth expansion of retail channels to the line; 2, that professional operation, will have a better quality of service and operational efficiency, as well as to bring consumers a more complete category and lower prices. 　　But it's all a sham. The first kind of traditional retail thinking, underestimated the competition and marketing investment, because the traditional retail is localized competition, and as long as the site is a good flow of people rolling. As the business expands to the Internet, regional brands and the flow of people are no longer there. ...

Where there are people, there are rivers and lakes, there are rules. Throughout the ages, the rule of the formulation, there are usually two kinds: one is the means of peace, we negotiate the establishment of a means of force, through fierce fighting established. Most of the rules of the Internet industry are established by the second method. 　　You see, every time "xx war" after, will produce new rules. The current vertical electric operator is no exception. 3 15 A few days ago, Poly-Mei excellent product Chen Au also ready to establish a cosmetic vertical electric dealer's new rules: Ju Mei announced United Paris l ' oreal, Shiseido 、...

At the time of the big expansion of the platform electric business, most of the vertical electric operators seem to be swinging: brand or platform? But when Taobao, Jingdong, Suning easy to buy platforms, and so on, precisely also means that the opportunity to vertical electric business, the focus is on how to rely on their own advantages to join the ranks of revelers. Vertical Electric quotient: Cliff for livelihood Wen/Shi Zhangjiang Zhang June compared to our familiar integrated platform electric Shangtian cat, Jingdong, Taobao, Dangdang, vertical electric business is a kind of industry or market segments in-depth operation of E-commerce mode, its excellent ...

At just the end of the double "11" shopping festival, the electric business industry has harvested the largest promotional results in history. Among them, Alibaba total sales 19.1 billion, trading more than 100 million strokes, into the biggest winners, the other families look also full of pots. From the data from the double "11" shopping festival, E-commerce has grown from a young child to a fast-growing child. 　　Many traditional enterprises are shocked by these astonishing figures, and some press will not endure. Amoy system of the development of e-commerce throughout the industry has a pivotal role in helping. The whole e-commerce environment has gradually ...

Many electric companies often laugh at the fact that the traditional enterprise does not do well because there is no electric quotient gene, the gene is a very empty word, the same problem will happen to PC electric business. 　　The more successful the PC business, the performance of the mobile end may not be good-looking, but will be due to the success of PC dealers are bound. 　　The traditional enterprise here, is relative to the new business, such as doing offline retail business relative to do online retail, do PC electric business relative to do mobile electricity quotient, do O2O relative to do. Traditional enterprises in the development of new business, learning ...

Compared with the continuous downturn of the international economic environment, as well as the recession of the traditional retail industry in China, e-commerce still shows the explosive growth trend. 2012 "Double 11 shopping Carnival", Cat and Taobao total net sales of 19.1 billion yuan to create a number of retail records. In addition to the traditional offline well-known brands, many manufacturing processing enterprises face the weakness of foreign trade import and export business, will build their own brands to seize the domestic market focus on the line. 　　More traditional companies are expected to turn to E-commerce by 2013. At the end of the year the major businesses have played a "clearance sale ...

In the era of Internet fast subversion, both government and enterprise have shown great interest in the development of e-commerce and have made some plan and achieved some results. 　　So, how should the traditional enterprise transform to the electric dealer? First look at a few sets of data, Taobao is currently in the total number of goods sold over 1 billion, of which only 3%-4% of the goods have sales records. Another group of data also shows that Taobao currently only about 3% of the stores can be profitable, the remaining 97% of the shops are losing money. Whether these figures are exaggerated is still to be verified, but under the impact of the Internet, traditional enterprises have no ...

This February, Wanda announced its foray into the electricity business. In the industry to its success or failure, we want to see: the traditional enterprises to enter the electric business is a necessity! We know that in the mature business area, the competition rule is "fish, fast fish eat slow fish", the traditional enterprise competes is the volume, the detail, the fund. This means that startups develop in a traditional way, slow and difficult. 　　Since 2010, the traditional business enterprise Suning, Gome, and even the real estate industry Wanda has squeezed into the internet, why? For traditional large enterprises, electronic business means vigor and rebirth. Enterprise ...

The third way of selecting electric quotient in traditional enterprises Cheung according to the latest statistics of the data show that the first quarter of 2011 China's network economy overall scale reached 52.2 billion yuan, E-commerce in the overall network economy accounted for the continued expansion of the proportion to 43.3% (23.9 billion yuan). After 10 years of experience, China's e-commerce environment is maturing, from the development trend of network economy, E-commerce will be the only way to traditional enterprises. .

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; In the network changes, the day is basically equal to the line of the January, all the pure e-commerce is a daily learning mentality in progress.   But the traditional enterprise in many times although ostensibly to the pure electronic commerce company A pair appreciates the study shape, may in the innermost feelings, is very despise. ...

Alibaba incident sparked the industry from all walks of life crazy discussion, there are revealed, for Ma Yun's values pain under the killer applause, but also for the courage to bear the responsibility of Wei applause. In fact, this incident finally revealed the business model of business-to-business mishap on one hand, after all, in E-commerce models, the business-to-business model in the technical content is really not high, about this I was in Alibaba acquisition million nets when the author of "Million Nets is Alibaba's number of straws?" ". Of course, this and Alibaba this company is not unique, the most important is the problem of business-to-business profit model ...

In the past year, every month to visit Guangzhou or Shenzhen, with a lot of traditional business owners to exchange, found that almost all enterprises are beginning to care about the network, have begun to enter E-commerce. 　　But the vast majority are losing money, the result is very painful, for example, a company invested 20 million a year, the results of the net only brought 200,000 sales, and enterprises spent millions of, even their own website has not yet online. 　　How the result, in the final analysis, there are three reasons: 1, e-commerce competition to burn money, too impetuous! 2, the actual combat e-commerce talent too little, was suddenly ...

(This article is published in the world of IT manager in the 7th April 2014) The momentum of the development of electric business is booming, but the majority of traditional enterprises in the road of the electric business is difficult, development is very limited. We see that the traditional channels to do the electric business is generally online on the establishment of a cat, such as the days of the mall, and the production of enterprises to do most of the electricity in the days of the Cat Jing East opened a shop online products. Whether traditional channels or traditional production enterprises, they are basically on the online use of what I call the product and price line under the "dual track". Online sales are exclusively for products, and online ...

In recent years, http://www.aliyun.com/zixun/aggregation/7836.html "> China's E-commerce development by leaps and bounds, from 2008 2.9 trillion sales soared to 2012 8.1 trillion. With the rapid development of e-commerce industry, many traditional enterprises have come to rob this tempting big cake, but they generally encounter the confusion and difficulties is that many enterprises often do not understand what is the electric dealer blindly invested heavily, the results encounter a dilemma, how to avoid ...

Recently, with a number of traditional business owners and electrical business leaders to communicate, heard more is that 2013 again lost a lot of money, the electrical business does not know how to layout and breakthrough, line online under the difficulty is very large. In doing the consultation also found that these enterprises to do a relatively single channel of electricity, lack of strategic and overall design, the understanding of the electrical business and thinking is also relatively limited, the location of the electrical business is not very clear, the importance of highlighting has not been reflected. 　　There are a lot of traditional companies to do electrical business friends to consult me similar issues, I think it is necessary to do some simple exposition of these problems. First, do the electrical business to ...

Yesterday and a friend on the micro-blog to explore the traditional enterprise of the Internet development, and once again to hear that I was excited now I am discouraged: traditional enterprises do not take the Internet development Road is dead! However, the next two words make me chilling: "1, the traditional industry and the internet industry is different, but the way to manage the operation is similar; 2, their website is a career, other people's website is only a job." "--I have only one reply--insiders. 　　My chilling is: the more elite, the harder it becomes! From two stories can open our traditional business thinking ...

2011, China's business is rising, in a few E-commerce platform showdown, many traditional enterprises have entered E-commerce, Taobao, when, Jingdong, Amazon, Macquarie and other shopping malls are competing to open, and some even built vertical corporate web site. Traditional brand enterprises to enter E-commerce, not as familiar with the traditional market, the circulation rules are being gradually changed by the Internet, facing the challenges of the new marketing model, difficulties. At present, the traditional business model of E-commerce is mainly three kinds: one is the extension of the offline channel, in essence, just add a clean inventory of the channel ...

What is the traditional brand enterprise to do, how to locate, how to plan the layout? 　　First, the traditional brand enterprises to do, how to position? Before with some traditional big brand merchant exchanges discover, they began to complain and realize that their own operation of the cat or the company can not meet the needs of the group development, it is more difficult to rely on external forces; to express the meaning is: as a traditional brand electric business, in the key channels and large electric business platform to build and layout completed, After a period of grinding and operation of the team on the track, it should be the main focus on the sale of goods from their own mainly out, ...