Online Marketing

Our intern reporter Wu Yu Beijing reported that Cofco has recently become increasingly non-mainstream in its marketing practices. Following last year's online "I bought the net", recently, as the Central Enterprises Cofco Group again launched a SNS website "Cofco production team."　　Obviously, in such a large force, the Cofco in E-commerce has not been a taste. As COFCO Group brand management department in charge of Dan in the "Huaxia Times" reporter interview some embarrassed: "' Cofco production team ' just on line operation, the company does not allow employees to be interviewed on the relevant situation. "But she told reporters about the event ...

December 29 Afternoon News, the December 2009 batch of auspicious apparel (Shanghai) Co., Ltd. closed the door, the analysis of the advisory release of the report that the marketing costs as a necessary expenditure in the operation of enterprises, too little, not to promote sales, brand-building effect; too much, it directly leads to the tight capital chain, Increase business risk in the short run. The following is part of the full text: Event background: December 2009, the batch of auspicious apparel (Shanghai) Co., Ltd. (ie ppg) completely closed, assets used to repay the outstanding advertising fees. It is reported that PPG was founded in 2005, through ...

December 31 News, people familiar with the situation, Sina in December first tried Word-of-mouth marketing, quietly digging online word-of-mouth marketing talent, and intends to set up a dedicated Word-of-mouth marketing team. In December, Sina and Unicom tried to collaborate on a network of Word-of-mouth marketing cases-"crazy lurking-to the party to send mobile phone" activities.　　It is reported that this is Unicom's iphone during Christmas the biggest topic hype, but also Sina first trader network Word-of-mouth marketing events. "Love crazy latent--to join the party to send the mobile phone" feature screenshots according to the introduction, this time Word-of-mouth ...

The 2009 China Internet Conference, sponsored by Ministry of Industry and Information Technology, China Internet Association, was opened at the Beijing International Conference Center on November 2, 2009.　　The theme of the conference is "crisis, turn, opportunity--China's internet power and confidence under the financial crisis". November 3 morning, as the 2009 China Internet Conference has a significant industry-specific theme forum, the regional characteristics of the Internet Industry Convergence Summit Forum in Beijing International Conference Center. The theme of the forum is "to build a network information platform to grasp the opportunities for regional development" to obtain ...

Competitive Media mediacom Digital Marketing general manager Wu Junde January 8 News, Greater China's annual largest network advertising and interactive marketing ceremony-"Adworld Interactive Marketing World" (7th session) will be held in Beijing in January 2010.　　Sina Science and technology full broadcast. The image above is Mediacom digital marketing general manager Wu Junde.

January 8 Afternoon News, Adworld Interactive marketing World in Beijing today, Epsilon China Vice President Zhang received Sina Technology interview, said that in the next 3-5 years mail marketing will flourish in China. The following is an interview record: Moderator: Sina net friend, everybody good afternoon!　　Now is at the ADWOLRD2010 Marketing Conference site, I am pleased to invite Epsilon China Vice President Zhang to give us a chat about the development of electronic marketing in China, please Zhang always say hello.　　Zhang: Hello, everyone. Moderator: First ...

酷6网 Zhizhizhong January 8 Afternoon news, Adworld Interactive marketing World held in Beijing today, 酷6网 Senior Vice President Zhizhizhong received Sina Science and technology interview, the genuine video website marketing core content. The following is the full text of the interview: Moderator: Sina net friend, everyone good!　　We are located in Beijing's Oriental Grand Hyatt Hotel, now sitting next to me is 酷6网 senior Vice President Mr. Zhizhizhong, to share the video site copyright and marketing topics, first of all, please Zhizhizhong president to say hello. Zhizhizhong: Everybody good friends! ...

Video sites now look more and more like TV stations, initially they were just making interesting short videos, and then they started to collaborate with TV stations to provide TV dramas to users, and now the video sites are getting involved in the art picks field, and they're doing all the trying to help pull the marketing. Tudou is in full swing to carry out the "Internet Millionaire Contest", where Youku is also vigorously holding "cattle race".　　According to the reporter understands, "The Internet Millionaire Contest" The enrollment number, the influence already surpasses organizes excessively many sessions "the contest", becomes the current entertainment industry most relish topic. Video...

According to Taiwan media reports, SNS game "Happy Farm" in Taiwan again set off a new topic. November 16 News, according to Taiwan media reports, SNS game "Happy Farm" in Taiwan again set off a new topic.　　It is reported that the "Happy farm" recently not only large-scale launch of various brands of special crops planted marketing, even the farmhouse, garden and so on, can also be replaced by the image of the cooperation manufacturers advertising background, and even the manufacturer combined with offline channels, big dozen "buy drinks to send peasant currency" activities, successfully attracted the gradual fever of happy farmers are back to plough. 2009 American social networking site Facebook ...

This summer, the story of 7 young people living in "love Apartment" attracts a large audience. This is the Love Apartment website Toupai of the same name TV series, also makes the website brand power greatly increased.　　The combination of Web site and television, has quietly opened up the SNS website future marketing and profit veil.　　With Wong Kar-wai chat out of the idea of not a strong cast, not a wave high over a wave of propaganda offensive, TV drama "Love Apartment" with the language of the network characteristics, overwhelmed with funny lines quickly popular, become this year's TV drama Summer Stalls a "dark horse." In fact, social networking sites love ...

Author: Zhe A research institute Gartner recently released the "popular Cycle white Paper" (White Paper), detailing some of this year's major scientific and technological trends. The white paper says cloud computing, e-books and internet TVs are at their peak, and this year's biggest popular Twitter has gone through the peak of expectations and is about to go into a period of disillusionment.　　Other social networking sites and micro-blogs are also facing a downward trend. But on the Internet, Twitter's popularity is on the rise, so it has been rumored recently that Google will buy Twitter at a price of 1 billion dollars ...

Although the recent economic and related circles in various countries have been published on different occasions: "financial crisis or the bottom of the" speech. But for the non-economic professionals of the ordinary independent entity shop operators, more concerned about the actual operation of the turnover. In the face of people cut living expenses, catering services, retail outlets, physical education and training institutions ...　　Consumer terminals, without exception to gather in the value chain closest to the consumer place, the reduction of turnover is the small entity shop operating the most realistic impact. In the current economic context, the small entities store self-help many physical stores feel a lot of pressure. Relative to the large market ...

(reporter Liming) video sites now look more and more like TV stations, initially, they are just making interesting short video; Next, they start to collaborate with television to provide TV dramas; now, the video site is ready to intervene in the art picks field, and all the attempts to pull the marketing are doing it. Last weekend, the video site Youku officially announced its interest in the entertainment industry, a "I am a cow" carnival will be staged by the site at the end of July, during which the site launched a variety of grassroots stars will debut, of course, Youku will also take this to find new marketing hot spots ...

(Reporter Li Junyan) Recently, a video advertisement in the network caused a sensation, a group of cute baby wearing diapers even roller skating, but also put all kinds of cool posture, even big jump hip-hop. Many netizens see later feel interesting and circulate through the network, since July 3, this video has been downloaded up to 8 million times.　　Some netizens call this phenomenon "viral marketing". Magic Baby Skating stunt This video 1 minutes long, the protagonist is exclusively foreign babies. Although the babies were wrapped in diapers, they showed the audience a superb ...

Online video makes marketing more fun and cheaper. Cheng/Article if you think of marketing as a process to reach potential users and listen to ideas, reaching as many potential users at a lower cost, while minimizing resources, is a long way to work.　　And the internet helps a lot. Real-time online video can improve the marketing process in every way. Before the Internet, the mainstream information is displayed in text pictures and audio, but many products cannot be thoroughly experienced by these carriers, such as automobiles, houses and fashions. And if you can use the Internet to achieve a

What kind of business opportunities does the interactive marketing model of Facebook bring to the business? Zhou Qi/Wen when he found that some of his friends, often called Old fashioned, began to use Facebook, Zhu Mingsheng began to pay attention to what business value the US's second-largest social networking site (SNS) could create for the business. "I've always wanted to make a point on SNS, after all, so much traffic on Facebook, even if I had a small fraction of it." "Zhu Mingsheng in the past five years, has been in China's third-largest hotel group Jinling Hotel shares have ...

An ordinary female student in school, to rely on their own strength, to create a 200,000-person demand for food delivery services.　　This "ambition" is the Fujian Minjiang College English majors of the junior Huang Jingshi, she does not think that the above goal is wishful thinking, because she put forward this goal before, she has been carefully investigated, and has paid concrete action. Now, in addition to normal schooling, Huang Jingshi's main role in spare time is "network broker". This is a new line of business that is hatched on the web, and the practitioners profit by assisting the life service merchant to promote the network. Because the investment is very low, the operation is simple, because ...

Beijing time September 14 morning news, according to foreign media today, the source revealed that Yahoo will be opening tomorrow "Advertising Week" (advertising Week) announced a large-scale marketing campaign to advertisers to publicize its size. Yahoo will disclose details of its marketing campaign at its September 22 press conference. It is reported that Yahoo's new chief marketing Officer Alisa Still (Elisa Steele) will be in the interactive advertising agency Mixx meeting the next day, "Yahoo's consumer revolution-the second round," The keynote speech, ...

July 24 Afternoon News, the 2009 ChinaJoy China Games Built-in Advertising forum held in Shanghai, Eric Consulting Group President Yang Weiqing in today's speech, said the economic crisis on the way internet advertising put forward the challenge.　　He believes that Chinese internet advertising will increasingly turn to the effect of marketing trends. Yang Weiqing said that most of the ads in the United States from search engine advertising, accounting for 44% of the share, China has not yet reached such a level. He cited data that the entire first quarter of the Internet advertising market share fell 25%, brand online advertising fell 4 ...

Author: Zhao "World of Warcraft" reopened the closed beta, and NetEase and nine city of the saliva war between the uproar.　　According to data from the Baidu Data Research Center, the online games index appeared in June a peak, one of the major operators to strengthen the game to promote efforts to seize the summer market ahead of time, the second is "World of Warcraft" did not reopen the suit, the major games have increased targeted marketing efforts. According to the survey, gamers often use search engines to search for the experience of other gamers, there is a need to find solutions to some specific problems, some new gamers will be directly ...