Online Marketing

Introduction: Foreign Thursday author said, more and more smartphone users began to use price-comparison applications to find affordable goods.　　This trend marks a further blurring of the line between online shopping and physical retailing, which is a great impact on the pricing strategy of retailers, but it also brings new opportunities for marketing. The following is the full text: Price contrast application Tri Tang (Tri Tang), a 25-year-old marketing practitioner, went to the Best Buy store in Sunnyvale, Calif., last weekend to purchase gifts for his girlfriend. If it was last year, Tang would probably be priced ...

For China's online video industry, the clarion call for a listing is on the way, and the road to profitability is becoming clearer. After 5 years of experience, the upcoming 2011 years for China's online video industry is clearly of special significance.　　With the genuine video content gradually become the industry mainstream, the value of user experience is increasingly being mined and valued, the video media value is gradually recognized by advertisers and the capital market. December 15, the public's rapid release of the official and Baidu's HD video site to reach a cooperation in the odd art ipad client brand advertising, before the rapid Teng has been in its PC ...

Today's cosmetics market has evolved into a full of swords and rivers!　　Various kinds of cosmetics marketing means odd recruit frequent, really let a person dazzling, overwhelmed.　　And now growing SNS community, is let a lot of cosmetics brand flocking, have envious its huge amount of visits dozen network marketing idea. Marketing Creative Cosmetics SNS marketing patterns based on research found that the fashion of white-collar women in the choice of skin care products more rational.　　They will do their homework on the Internet in order to buy the products that are really practical and suitable for them. Traditional mode of fashion website ...

"E-Commerce Credit certification Rules" October 29 officially issued in Beijing. It is launched by China International Electronics Center, it is part of the credit construction system of mofcom, and it is a beneficial exploration to standardize the electronic commerce market.　　According to GE, the head of E-commerce Credit certification, China International E-commerce Center to carry out this business, on the one hand, to cooperate with the Ministry of Commerce promulgated a series of experience, in addition to the identity of the third party to various types of Web site supervision, improve market transparency, effectively combat cyber fraud to protect consumers ' rights and As a result of buying a regiment has always been to the authentic goods ...

In the "Avatar" brought to the shadow Frenzy, September 1, the domestic film market ushered in another import film "Inception space." The film released after the domestic audience hot and discussion, by virtue of word-of-mouth transmission effect, the propaganda offensive film in the first week to get nearly billion in the box office. and domestic mainly rely on media coverage and Word-of-mouth transmission is different, in the North American "inception" in addition to the regular publicity mode, Nolan marketing team using viral marketing methods to make people more impressive. In fact, as early as 2008, "Dark Knight", Nolan started a virus camp ...

"Walking Dead" wins the lottery. "Twitter, the greatest invention of the past few years, has subverted public opinion about the spread of information."　　has always been creative to win the American drama also can't restrain to in this wave trend in multi-directional play the latest tricks. On the one hand, Twitter owners, who have a strong "desire to spread", are their targets. The first series, based on the Twitter version of the same name, "My dad said ..." ($# *!) M YD ad Says has become the highest-rated comedy show in the TV network since it was aired in the C-BS autumn. Although ...

Yang that precision marketing is not a selling point but a must, and his mediav will also achieve: less advertising, more return. Author: He Fi venture a year, Yang Wei's new company has completed 100 million yuan sales, this is a good start to browse the Web when those pop-up ads really annoying. If the Chinese network advertising services to reduce the half, the page is not a lot of quiet? Is it possible that the remaining half is exactly what you like?　　Don't worry, the website will not die, because the price of a single ad resource will likely increase by one times. This is a good idea. At least from square ...

"Taobao" on more than 100 yuan crazy grab the "top", a barrage of online discussions, "Inception" has become the hottest topic of the moment. Only two weeks after the release, it topped 200 million yuan at the box office in the mainland. Although "Inception" is not a strong propaganda campaign in the mainland, it has been in the North American region for nearly a year of crazy "viral" marketing (through the user's Word-of-mouth propaganda, the use of the Internet to make information like viruses spread and spread). As of September 5, the film has nearly 700 million dollars in the global box office. What are the tricks of "viral" marketing in Hollywood movies? which can be Chinese movies ...

Wang Fei completes the last concert in Beijing (data map) The Legal Evening News November 9 reported November 6, last Saturday, the Tin Hau Faye Wong tour Beijing station ended. Even 5 games, no publicity, double fares, this is the most obvious feature of Faye Wong Tour.　　This series of rare phenomenon, let Faye Wong's comeback tour appears "unusual".　　This series of "anomalies", but also let insiders worry: Faye Wong for many years to hit the brand losses. Extraordinary ticket difficult to buy the field "one vote hard to find" is the marketing means "one vote is difficult" is ...

Sina released the first "China micro-Bo Yuanyang Market white paper" disclosed that the end of this year, China Weibo cumulative active registered accounts will break 65 million, 2011 will break through 100 million, the 2013 domestic microblogging market will enter a mature period. This August, Nokia moved N8 's press conference to Sina Weibo (http://t.sina.com.cn), realizing "the first real social network release in China."　　"By the end of the conference, the number of microblogs with N8 labels on Sina Weibo has reached 425,938. Wen/Lily

The latest published research data on network television show that, thanks to high-quality high-definition Video services, the popular network in the per-day effective use time has become one of the first network of TV software, video on demand in the network television in the field of the share of more than 10%.　　In addition, the popular network in the total effective time of the week and the total effective time of the week, and other indicators, but also more than PPLive ranked network TV second. According to other research data, the current popular network cumulative number of independent users more than 135 million, daily average of 7.5 million users, this data in the network TV software is also ranked three. ...

This reporter Shansha intern Li Yaowei "138 yuan to purchase the original price of 246 yuan Heta Miller Works 10, another 88 yuan canvas bag one." "Open the Web page, gorgeous icons and the low price has become one of the important signs of group buying sites."　　The recent release of the "2010 China Online Group Purchase survey Report" shows that as of the end of August, the domestic number of enterprises to take shape to reach 215, group purchase number of sites have nearly 500, is expected to reach more than 800 at the end of this year. In the group buying website "Wind", with the ...

December 8 Afternoon news, according to the source, Huayi brothers "Non-interference 2" promotion team recently low-key visited the giant network in Shanghai headquarters, and "Journey 2" project team senior executives to discuss cooperation, the two sides are likely to explore including surreal marketing of a variety of cooperation programs. This is the latest development of cooperation between China Entertainment Brothers and Giants network.　　Yesterday evening, the two sides jointly announced the establishment of a joint venture "Beijing Huayi Giant Information Technology Co., Ltd.", the 3D multiplayer online role-playing game of the Giant network, "King of Kings 3". Through cooperation with the Giants, Huayi has taken ...

Where the founder of the Customer Prudential Goods (VANCL) founder aged recently revealed that the 2011-year advertising volume of 1 billion yuan, is expected to sell 100 million pieces.　　This means that every customer per piece of the advertising marketing fee is as high as 10 yuan, which is priced only for 29 yuan, 69 yuan, 99 yuan, such as the low price of the goods, can not be said to be a "luxury" advertising fees. However, the luxury advertising investment brought about by the soaring orders to the operating system of the customer's fatal pressure, a hundred thousand of backlog of warehouse orders to the lessons of the rapid leap Red Company worries, how to step on the advertising marketing ...

(China e-Commerce Research Center) to promote the network banking business and thank the BOC Net Bank users in Beijing, from August 20, 2010 to December 31, the joint third party payment enterprise first letter easy to pay (Payease) for all the nationwide education examination candidates to apply for the introduction of "　　With BOC net silver to do win the candidates "series of activities. In this period, as long as the candidates through the Colleges and Universities website, online examination registration, in the registration fee, click on the "first letter easy to pay" and choose "Bank of China" payment can have the opportunity to participate in the lottery. Lottery activities are divided into three stages, winning ...

Five-star hotels, in the eyes of ordinary netizens is a luxury: luxury suites, indoor swimming pool, high-end restaurants ... But in the eyes of practitioners it is difficult to conceal a large number of "waste of resources" of idle embarrassment.　　And the emergence of group buying gradually led the mass consumption to high-end, and high-end consumption has gradually put down their body close to the people.　　Recently, the domestic well-known group buying navigation website Group 800 co-founder Hu Chen to reporters, has been group buying practitioners optimistic five-star hotel this part of the "Idle resources", will be the first online home to buy five-star hotel "Resources" of the site. According to the introduction, this is called "five-star ...

What is the new favorite of the workplace people? "Group buying" is the top. From the second half of last year, the group purchase site almost overnight become a large number of white-collar daily "compulsory". In fact, the emerging Internet applications are quietly providing workers with new opportunities for employment, and the ensuing new round of talent snatch war is quietly kicked off.　　"Group purchase" This behavior has become the workplace People's daily work and life is an important component, but also become popular gossip of the popular conversation. "Buy" The heat is not only reflected in the white-collar workers in the consumption, with group buying site in a short time of constant stress ...

Morning paper reporter Peng This August, Wang Xiao handsome producer Huang sent a select actor's microblog, two days, attracted nearly 4,000 comments and recommendations.　　This blog post, by netizens called "Micro Bo Select the first post." The use of micro-bo for film propaganda, "Westerly wind" may not be the first, but its aggressive "offensive" is the most powerful impact.　　press conference of the text live, the micro-Bo interaction, the director of real-time response, such as the overwhelming virus-type brush screen, make the wind, so that more and more film publicity, subconsciously regard Weibo as an indispensable position. December ...

The News (Reporter Cong correspondent Lin) recently, the police seized the first illegal agent immigration cases, Beijing Sun for profit, through the Internet to publish ads, illegal agent immigration formalities.　　The day before yesterday, Chaoyang Branch has been administrative detention of sun.　　In early November, the police received a report from the public, Chaoyang District, "Marketing Search Limited" suspected illegal agent immigration formalities. In the investigation, the police found that the company's business scope for the marketing of electronic products, technology promotion and consultation, do not have the agent entry and exit procedures qualification, but the company through the Internet to publish "agent Swedish immigration procedures" advertising ...

Bit network (chinabyte) October 12 News Network Marketing has been deeply rooted, community marketing is currently a popular concept, but many advantages have not fully played out, 420 million of internet users let us into the billion era, many companies want to be in the network community marketing to get a good return. 2010 China Network Marketing Summit Forum and the second "Golden Net Award" awards ceremony to "billion times" network marketing as the theme, held a high-end dialogue forum, Qihoo 360 President Mr. Xiangdong, the mouth Interactive CEO Mr. Yang, the CEO Rongshi ...