15 moves to fix a website optimization

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Do a few years of optimization work, today to share some of the experience of SEO work, nonsense not to say below began our content.

1, the content of the site is king, so the content must be excellent, then you can focus on the unique content of your first-line keywords or keywords above; In addition, the content of the site update is also very important, the quality of Sina's content and update the frequency of people are no words.

2, if the content is king, that link is queen. Links are divided into the inner chain and outside the chain, what is the chain: other site pages point to their own site links. What is called the inner chain, the link between the Site page and the page. My experience is that the chain should be rich and clear, the chain to volume, this volume includes: Quality and quantity. We can look at the inner chain of Sina, that is rich, spiders do not climb.

3, to ensure that every page on your site title tag, have a unique keyword. Also, if you have to put the company name inside, then put it at the end of the title. We can refer to the same way network and other portals, they do is the hotel reservations products, the number of pages is very large, but the title is quite meticulous. Unless you are a well-known brand, your company name may get some search;

4, appropriate in the text link, picture alt attribute, even the domain name layout keywords and keywords; this generally understand SEO people will do.

5, the URL extension does not matter. But it must be static, which I would also like to speak to the same process network, they can make static pages of the page all static processing, such as the use of. Html,.htm,.asp,.php and so on, and no difference;

6, search engines want natural language content, do not try to fill the text with keywords, it will not work. Search engines will look at the frequency of keywords in the content, if the frequency is too high, search engine statistics for you will be counterproductive.

7, not only linked to the use of keyword anchor text, links around the text will also be related to the keyword. In other words, surround the links with descriptive text.

8. If you use a virtual host, do a blacklist check to make sure you are not being punished or spam agent sites together. Their negative notoriety may affect your own rankings;

9, when optimizing your blog article, remember to extract the title of the article to optimize the title tag;

10, search engines like unique content also like quality content. There is a difference between the two. Make sure your content is both;

11. Each page focuses on a key phrase. It's best not to try to optimize multiple keywords for a page;

12, to cater to influential bloggers and authoritative sites may link to you, as well as your pictures, videos, podcasts, etc., or request to reprint your content;

13, like your article or Web page, optimize your RSS feed text, use the description, keywords enrich your text in title and description;

14. Use the caption description in the picture. For example, like a news map, for it with a keyword caption description;

15, if your site some of the pages are very similar (that is, you are concerned about duplicate content issues) and you want to ensure that the right one is included in the search engine, the URL of your preferred page into your sitemaps. This point we can learn the bubble and the same way network portal site, see how they are a large number of pages made of Web site map form, improve their own collection.

Specific SEO knowledge on things I said very little, mainly for the long-term observation of personal experience of some of the insights, I hope we can get nutrients from it. Progress together!