5 Predictions of social media trends in the 2014

A social media company without a test, without any income, gets a stunning quote. Despite all the advice, the conceited, 20-somethings CEO refused to sell. At the same time, the competitors who came out of nowhere suddenly filed a lawsuit, asserting that their ideas had been stolen. The burgeoning "erotic SMS" service provider, Snapchat, is incredibly similar to the early social media giant Facebook. We now know how successful Zuckerberg has been in the early bets (not to mention that he completely defeated the despicable winklevosses twins). So, can Snapchat have the same bright future? Now let's predict what will happen in the social media field in 2014. Is Snapchat going to fire? What annoying "promotional messages" (promoted Tweets) will continue to invade your Twitter stream? Will your boss finally learn how to use Twitter? These five trends are expected to shake the social networking world, And the way we use social media in the 2014: "Burn After reading" The rise of social networks whether you think Snapchat deserves a 3 billion dollar offer from Facebook, one thing is certain: the so-called "Burn After reading" (the content is received after a few seconds will automatically disappear) Social networking has a wide range of market applications. Moreover, contrary to popular belief, Snapchat's content is not just pornographic text messages and limited-level self-portraits, although it is indeed the best platform for disseminating such information. As the content of the mainstream social platform becomes more and more commercialized, the "after-burn" platform, represented by Snapchat, has, to some extent, regained the interest and spontaneity that social media should have. Like interactive communication in real life-creative free flow, generally do not worry about everything is recorded for future generations unsightly, spread throughout the world--snapchat provides a real, unfiltered channels of communication. The children really like it. Facebook's own chief financial officer has officially acknowledged last month that teens are declining to use Facebook, and there are rumours that the number of teens who stop at Snapchat is exploding. Your boss is expected to learn to use Twitter. You know, the old guy who seems to be in the company for ever is still not using e-mail. By the year 2014, if you can't keep up with the new trends in social media, you're no different than that old guy. This year, indeed.com, a recruitment ad for the recruitment information search engine, mentions 13 times times more social media use skills than last year. "From human resources to product development to customer service, all departments of the enterprise have a good knowledge of social media," Amy Klau, indeed's communications director, told the digital Economics News Network Quartz earlier this year.The demand of the staff is increasing sharply. "It's not just the markets, sales and customer service sectors that are expected to appear on Twitter and Facebook, but also the diverse teams of research and development, logistics and human resources are increasingly using internal networks such as Yammer to streamline operations." In fact, social media has grown into an important part of the skills of the workplace, and even universities are now offering certification programs for socially poor companies to help them adapt to the ever-changing social-media world. Social service will kill the dreaded telephone tree the ability of customers to spread "bad experiences" through Twitter and Faceboo has changed the ecology of the customer service world. More than half of clients are now seeking redress through social media, according to a 2012 survey by Nielsen (Nielsen), while about 81% of users who raise questions or complain on Twitter will get a response that day. But this autumn, things have become more interesting: September 2, Airways Airways passenger Saidi Hassan spent about 1,000 dollars, bought a few "promotional news" and lashed out at the airline for losing his luggage. Since 2014, when paid social media has now become a new weapon for customers, bad customer service from major airlines, credit card companies, banks and other recidivism will end. Endless telephone waiting time and the automation of the "phone tree" (for example, "English service Please press 1, Spanish service please press 2, you need to wait for a whole afternoon to listen, press 3") may be thrown into the history of the dustbin. Social networking content will appear on Google search results page from the outset, social networks have been effectively isolated from the Internet. For example, Facebook's massive content is not usually displayed in Google's search results. But does it have to be this way? For example, is it more convenient for Twitter search results to automatically appear on a standard Google search display page? for example, when you search for Yelp, why didn't the latest Twitter message about a restaurant show up? Because the interests contradict, Different social networks tend to block their content within the patent protection wall, but there are also a number of tools dedicated to creating a creative way to bridge the gap. It is to be explained that the company of the author of this article has developed such a tool. Get ready to take a Twitter ad from a nearby bar. Local social media ads, the ones that happen to be on your Twitter and Facebook streams, exploded in 2013 years. 2014, whether you love it or hate it, the size of such ads will only become more and more big. , although it may sound creepy, specific positioning techniques are expected to improve significantly in the coming year. Twitter has just launched a feature that sends paid messages to a specific ZIP code area. For example, when you walk into aCommunities, local bars, dry cleaners and McDonald's "promotional messages" suddenly flash through your Twitter stream. Facebook has been using this "geo-fencing" technology since 2011. It allows businesses to recruit nearby customers, who may actually want to receive ad information for special offers and specials. The advantage is that you can get more relevant advertising and marketing information. The disadvantage is also, more ads.