Analysis of competitor sites from 6 aspects

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The enemy can win. As a seoer, this is particularly important in website optimization. Because you do no matter what the industry SEO, your eyes, there are a large number of competitors, if you do not study these peer sites, then how do you talk to your boss beyond them? So want to go beyond a site, the first thing we have to do is to study and analyze his data, what are the advantages and disadvantages, And then magnify these advantages onto your website and remove flaws, so that the site you say will fail?

So at this point I know you may have a problem, so blind imitation, really will succeed? The answer is not absolute, perhaps you can imitate and beyond, another one is that you only imitate his surface, did not find the site's core advantages, then the latter doomed to failure. So today Chong is here to give you a summary of 6 key factors that analyze your competitor's website.

1, website title and information title

This factor is actually very important, may now be overlooked by many people, we have to understand that a good title, you can improve the quality of the page, more attractive to the user click. It is especially important to set a good title after the May click Weight Launch. So be aware.

Then the analysis of the opponent's website, directly through the title to determine whether the opponent's article is done attentively, if not, then this is a short plate.

2, the label of the website

Here the main description of the label, remove the 1th title,description, and keywords, the most important is the H tag, we just need to see, the competitor's H tag where, whether interspersed with keywords. Then record it.

3, sitemap and robots.txt file

Site Map I believe that as long as there are SEO thinking of people, will do, it can increase the amount of site collection, and transfer the right amount of weight. This is a friendly behavior for search engines.

4, Site code check

Site code, we also need to look at the rough, whether with Div+css,js call to the outside, whether there are a large number of style properties. After observing the code, we can understand the complexity of the competitor's website code, so that we know how to turn on the speed.

5, snapshot of the site

Site domain name in Baidu and Google and other search engine site, the appearance of the home page includes snapshots of the situation, is not a long time ago.

Website Snapshot update, whether Baidu Google is the best standard to analyze a website. Snapshots are updated daily and long time no updates, or no search engine update snapshots, or periodic update snapshots, these are the most direct response to a site optimization quality.

6, links to the site

Site Exchange links are mainly those sites, is not the industry-related sites, is not high PR, snapshot of new sites, there are no bad sites. Because it is the same industry, you can also go after others to change with you.

Through the above 6 points, the analysis of Peer Web site, we can better to do the enemy. So as to complement each other, better for our site to do the corresponding adjustment work, better do a good job site optimization. At the same time we must remember that the site for Baidu optimization is not just outside the chain, but also pay attention to the site a lot of detail structure.

This article by Zhangjiajie seohttp://www.ccgseo.com/Zhangjiajie website optimization, original preparation, starting A5 Webmaster Network, reproduced please keep the link, respect for copyright, thank you.