Analyze the site is down right or by k internal and external factors

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Often have webmaster said that my site is not down right, Baidu snapshots also do not update even do not include, and even some webmaster think site: domain name, the site is not the first home page to determine the site was K or is down right, only by this phenomenon to analyze the conclusion is one-sided.

The following specific analysis of the impact of the site by the search engine down the right or k of the main factors: first of all, we analyze the site's own internal factors:

1, the site's own revision

Site changes in the major revision and site path, lead to a large number of dead links and other error pages can easily lead to the site down the way one of the ways, often have webmaster to take into account the function of the site need to promote a little, the page needs to be beautiful, user experience needs to improve a little, the site also to give users a refreshing feeling ... A variety of subjective and objective factors, to carry out the Site page revision, if really belong to these factors will change, then slowly change, do not take a full change, even the target key words are also changed beyond recognition, resulting in Baidu search engine the next day to crawl your site, you changed the appearance of a stranger do not know you, Think your site is a new station, but also need to recognize your new station, you need to review, re-verification, down the right for a period of time, but if the weight of the site is high, will soon be good, if the weight is low, time may be a bit. (therefore, personal advice webmaster general after more than six months of the cycle of comprehensive revision of the website)

2, modify the title and keywords

Under normal circumstances, if the site weight is low, do not arbitrarily frequently modify the title and keywords, how to evaluate the weight of the site? For example, the site domain name is small, snapshots slow, included less, slow and unstable, low pr. If you change the title and target keyword, even with the previous target keyword did not contact, a few days snapshot update, that may be down right; if your site snapshots updated every day, the weight of high, changed the title, the next day will be updated in time, will not affect the site's inclusion and down right, Like Zac on his daily blog to do experiments, there is no sign of the right to be down. Of course, not to say that all webmaster to do experimental verification, just recommend you webmaster or seoer in a very short period of time, do not frequently modify the title, this will likely lead to the site by K.

3, piling up keywords to improve density

Website keyword Density General standard is between 2%-8%, of course, there are webmaster said my site 10% also no problem. Yes, this is just a suitable range to keep the best in this range, after all, Baidu's word segmentation technology with our test tools and online testing there are differences, not absolute, as long as the keyword is not deliberately piling repeat increase density, natural emission keywords can be high, 10% also line, SEO industry, for example, the top industry seowhy seo density to reach 11.3% ranked so good, but this need to be specific to the specific site treatment, the keyword does not deliberately increase or decrease, natural appearance can, the original article in the normal occurrence of several keywords, and you have to add a lot, Deliberately piled up repeatedly to increase the density of users to read is difficult, can be imagined, Baidu down right is also supposed to, everything to keep natural.

4, a large number of collection of Web content

Site to collect a large number of other Web site content, or imitation stations, more than the original or pseudo-original number of content, poor reading, quality of the content is difficult to ensure that the user experience is poor, jump out of the high rate will also affect the weight and ranking of the site. Before the Novice webmaster: pseudo original How to "pseudo". has been introduced in detail. When the search engine spiders in the crawl to the page classification analysis and screening, if it is with other already included in the page content repeat, will crawl the page discard, time a long search engine crawl the number of times will be less, the weight of the site will also be reduced.

In addition to the above main web site itself will cause the site down the right, external factors will also lead to the site is down the right or K murderer, there are mainly the following three kinds of situations;

1, a group of outside the chain, the number of the chain of rapid growth

The site's outside the chain for the site optimization is very important, the number and quality of the chain determines the ranking of the site, then how do we publish the site's outside the chain, is not the more the better? How do I get an outside chain? In the release of links to pay attention to the degree of control, the new station due to content, page and other aspects of the imperfect, the number of links do not need too much, Slowly increase the number of chain, in the search engine eyes, a new station, it is impossible to get a lot of links in a short period of time, the site included stable, the link daily increase in quantity, time, frequency will also be consistent. Many friends of their own website keyword to do the home page, thinking that they do not have to do the link, a long time does not do links, ranking will disappear. Remember, the site is a continuous process!

2. Cheating

Check the site has no cheating means, buy PR high black link, there is no repeat a large number of keyword links and hidden links to the page, but also to examine the link under the site there is no similar cheating means to reduce the right or the potential factor K. Also notice that there is no competitor to use hacker means to your site malicious to take cheating methods to let search engine punishment.

3. Links

Regularly check the site's links, if the site down the right, first check the site's friendship link is not the right to be K or down the site, if there is a K or is down the right of the site, please remove the other side of the site, and so restored in addition. But remove before, need to communicate with the other webmaster, afterwards know, do stand like a person, to be honest. In addition, in exchange for friendship links, we must first check the other side of the site, such as domain name age, PR, page content there is no unhealthy and illegal content, snapshots and included, and other factors, can not separate check the other side of the PR value of the exchange of the decision. How to exchange high quality links? The last six criteria for high quality links have been communicated and shared.

Well, said so much, are some of the site is down the right or by the K internal and external due to the analysis, hope to play a role in the qq:155282310, if there are irregularities also please master guidance, I welcome the exchange. This article originates from http://www.gongyipin8.com/