As a new webmaster to the site internal link optimization should have some understanding

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As a webmaster may be on the site internal links and other related issues also have a general understanding, but many people may not know, site links optimization seo is good, it can not only reduce the number of spiders lost, the overall page ranking of the site improve also very useful.

Within the chain of the article and the cohesion between the article is also an important layout, such as we have written any article can be linked to or link to a related topic in the site or linked to the previous or related pages, of course, can also open "related articles column" to refer to multiple article titles. From the perspective of Baidu, you can better get the weight, thereby increasing the ranking of the page.

As a new webmaster, how much do you know about the internal link optimization? Why do we have to do internal links to the site? How to optimize the internal links of the site?

In fact, talking about the site's internal links, this is related to a weight calculation problem, in addition to the calculation itself, but also need to calculate the law of search engines. About the internal link, we have to imagine, a long time not to update the internal link article, the search engine will calculate the weight of the link, if the number of updates gradually reduced, to the end even no weight to pass to our website. Then, your article will be pressed at the bottom, such pages will slowly lose weight. Specifically, the site links need to have indexed spiders time to climb to get more weight. The more you search for spiders, the better your rankings will be, and the higher your weight will be. On the contrary, then this site will be erased in the long river of the Internet. In fact, the Internet is a spider web form, constantly crawling, included, indexed, displayed. The reason why we want to optimize the relevant links to the site is to facilitate the spider's time to climb, to the previous collection of pages, so the weight will not be lost.

Below we talk about how the new webmaster should optimize our site's internal links:

As a new webmaster to their own site to optimize the internal links, first of all must understand these related points: What is the site logo, site navigation, location navigation, article links, FAQ page, bottom navigation.

And then for their own site to do related adjustments.

For example: First, you have to check if your logo is with a link to your home page tag and whether to add title attributes and so on.

Second, the site's column navigation according to their own thought important and minor order to arrange. The key point to push the column is placed in front. There is, the site navigation in the text to correctly and naturally describe the content of the page, so it is also convenient search engines through the text to understand the specific content of these columns.

Next, the location of your site navigation is best to add such a similar location navigation ("Your position >> Home >> column >> article title"), and try to use text, and text is best to add hyperlinks, especially the title of the Post navigation tail, You can point to this page. Try not to use pictures as a place to navigate to give users a hint.

Then, the article can be applied to the key words to link each other, but the premise is that the corresponding key words to match, of course, the keyword can also point to the article classification page, links should not be too much.

Also, create a FAQ page, list the user's common topics, use the keywords they like to use in the content, and use points to the content page in the contents, which can improve the search rankings of the page.

Finally, to put on the copyright, contact information, and other related informations, this area can also use your keyword with a slogan put on top and point to the home page.

The above several related link optimization method, the most important is to provide the article one most appropriate display link, facilitates the reader or Baidu Spider's crawl. From the perspective of SEO, it is hoped that Baidu can include more pages to facilitate the article page weight caused unnecessary loss.