Recently saw a lot of webmaster questions want to buy domain name, but do not know is to buy new or old. See a lot of people to his proposal that the old domain name good "ginger or old spicy" mody, because the old domain name has outside the chain, the weight of the advantages, in fact, my personal views do not agree with this statement.
On the surface, the longer the domain name, the higher the weight, the time here, not just the domain name application time, but, from the domain name to do after the site is included in the time, the longer the time here, the higher the weight of the argument, natural time long domain name, more easily access to Baidu's favor, This is also when we buy the domain name dealers often say. But many people are too limited to seemingly powerful factors, unaware of internal problems.
Do the site optimization of this industry people know that the impact of a site rankings have a lot of factors, including weight, site content and title relevance, website keyword heat, and so on. Rankings are not only related to weights, but also to correlations, this is also the final factor that will affect the ranking, then derived to the domain name of the old better concept, if a site in the previous site type, site products and so on and then you want to do a different type of site, then this causes the site's relevance conflict, If you are trickery, Baidu will definitely not like your site.
After analysis, Baidu will be on such a site to do all the links are canceled, and then retrieve, then think about how long will not this time? Baidu in our eyes is a slow half shot, since this said, it will certainly take longer to index the early days of the link and the weight and relevance of the relationship, Nature of the site itself is also a harm, more on their own is also a test, the end will be a certain impact on the site, that is, the next time to do the site, the need for the ranking has a certain impact.
Relevance for a domain name, when the search engine is included, the relevance is in your title, anchor text, alt attribute links, these dependencies will affect your domain name interpretation and as a big direction, especially for a site with a lot of content, When the correlation of the domain name changes, it will produce misreading; in the next ranking of the site, is greatly unfavorable, let Baidu to understand your old domain name new site process may be more difficult than let it accept a new domain name.
Of course, is not to say that the old domain name must be bad, just said, and then the weight of the domain name, the relevance of the site is also very important. Therefore, it is recommended to ensure a certain degree of relevance of the contact, select the old domain name, maintain the relevance of the old domain name-the relevance of this explanation is that, in the use of this old domain name, to ensure or try to ensure that Baidu will not retrieve your site category. But if there is no such domain, personal advice is to use a new domain name, new domain name at the beginning, although there is no weight, there is no chain, but it also occupies can let you develop the advantage, you want to turn it into what kind of site is your decision, and in this process, you not only can get the type of website you like, You can also enjoy the pleasure of doing it slowly.
As a website optimizer, there is no better than to see their site rankings, the weight of the more happy things, of course, this process may not be smooth, but can help you accumulate more experience, more valuable knowledge. Therefore, if the conditions permit, personal advice or use of the new domain name.
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