Domain name registration companies sigh, "money is not profitable" to stop hand

The intermediary transaction SEO diagnoses Taobao guest stationmaster buys the Cloud host technology Hall

Recently, basketball star Lin's domain name has been registered, so that the "domain name registration" This has long been a commonplace net matter again become hot topic. Surprisingly, just as many people covet the "rush" cake and plan to join the army, the company that has been embroiled in a name-registration case in Shijiazhuang has lost interest. Chosen, a spokesman for the company, told reporters recently that the company was exhausted by the "rush of registration" and that the company would gradually fade out of the "Rush" business.

The last one: target "50,000" hand "a little bit", the registered people sigh, "money is not profitable"

December 19, 2011, Mr. Joe's company registered "Huhushui.mobi" This domain name and the same day sent a letter to Lok Lok Water Scenic Area, the hope that the other side to not less than 50,000 yuan price "redemption."

But the behavior of Mr. Joe's company was resisted by the other side, Lok Lok Water Direction Court sued the registered person. The latest news is that, before the opening of the period, the two sides reached a private solution, according to people familiar with the matter, Lok Lok water to the registration of a small sum of money, the amount of "50,000 yuan" between the gap as if "heaven and earth." "Our company was established last year, has registered more than 10 domain names in one year, the biggest income is eighty thousand or ninety thousand, that domain name is bought back by a real estate company." The rest of the buyers at all price, but feel the overall profit is not high. "said Mr. Joe. What Joe refers to as "not high" is compared with the ideal amount. Reporter learned that the domain name of the registration of more than "50,000" as the lowest target price. 2006, the South three of the domain name of the registered person asking for 100,000, as Lin was registered "Www.linshuhao.com", the selling price as high as 260,000, in the past few years Yao was the name of the registered domain is called to million.

"The good goods are not many", the lawsuit exhausting, "the registration company" is very depressed

Mr. Qiao says the business of registering domain names is a bad thing. "If you want to sell a good price, the target must be those companies or individuals that already have a certain reputation." But now some do export business of foreign trade companies basically have a domain name, their self-protection awareness is more and more strong, especially the high visibility of enterprises. "said Mr. Joe. He introduced, a few days ago he had a look at a carpet production enterprises in Tianjin, the enterprise export well, become their hunting target, but in search of time, found others trademarks, domain names are all registered, has "inorganic can multiply."

Let them also depressed is that some of the perpetrators of the extreme "do not cooperate." For example, they registered the "Lok Lok Water" and to the other party issued a notice of sale, the other party even a letter did not return directly to the court to sue.

"They also ask a lawyer to go to court, have this money, not as much as give us, give us also may not have to the cost of a lawyer." Mr. Joe complained to reporters on the phone.

In fact, Mr. Joe might not have thought, some enterprises have asked for legal counsel, lawyers in the enterprise even if there is no litigation cases, enterprises have to pay consultancy fees, so encountered litigation enterprises "must play", such a reality also disrupted the registration of "short, flat, fast" to obtain income expectations. "It's too much of a lawsuit, too trivial. Once the other party does not pay, it is purely a loss of business. "said Mr. Joe. Taihe Network Xiao Wu said that some of the registered people face such embarrassment: throw it, the other side do not, give up it, even the registration with the renewal fee also spent Chiba block money, and retreat difficult to decide. It doesn't matter to the "amateurs" people, anyway, the registration is for luck, but if the register is the main business of the company, it is more trouble, because their hands will have a group of such domain names, smashed in the hand, is a not fun thing. "For the perpetrators, they may also face a greater risk, that is, such as the chicken domain grip in their hands a few years later, the registered enterprise has not, such things in Shijiazhuang is not without precedent." Xiao Wu said.

A search is found, the powerful "search engine" so that the value of the domain name greatly diminished

A bigger blow to "Mr. Joe" is the growing power of search engines. Tai wo nets Xiao Wu said: "People want to find a thing, most of them are not direct access through the domain name, usually by navigating the Web site or based on the content of the keyword (such as name, name) to search access, which is very convenient, because it is not easier to remember a complete domain name than to remember the site's keywords. "Not only convenient, some search engine also has error correction function, such as the reporter intentionally in the search bar on the wrong play" Forest book, the search results of the first line shows the prompt sentence: you are looking for is not: Lin? Next is the reporter really looking for the "Lin" Profile and a series of related news. "These features are really convenient for netizens, but they are too much of a hindrance to a registered person," he said. Oh。 Xiao Wu said. "So now look, the existence value of domain name greatly shrinks, far less than before." Xiao Wu said.

Successful registration, unsuccessful shot, high price domain name Hebei is not good to sell

Reporter learned that in Hebei, after the domain name registration, the registered people are not much of a victory.

2006, Shijiazhuang broke a news, with the famous South three small commodity wholesale market of a domain name by a ran surnamed Mr., he registered the "South Three", "China South three" two Chinese domain name and ". com" English domain name, then called the price 100,000 Yuan.

A few days ago, the reporter contacted the current South three market management Committee Zhaozhi director, he mentioned a few years ago the occurrence of this is still angry intolerable. He said: "We can't buy!" Although Director Zhao was not in office at that time.

Zhaozhi introduced, when this happened, Shijiazhuang City trade and Industry Bureau set up a team, by Shijiazhuang City, Qiaodong District and other levels of government to produce a certificate, reported to the state Trade and Industry Administration Trademark Office, proved that "three" is the name of an alley in Shijiazhuang, is a geographical name, can not be used as a domain In the end, the preemption party "exits". This bridge also appeared in the Inchao starring drama "Home in the south three."

Hebei Taihe group Tai Wo Electronics market manager Yang met the spring, the year before the end, he received a phone call, the other side said that a registered with Tai wo Electronic City related domain name, I hope the other side to buy back at 50,000 yuan price. Yang met Spring said at that time to hear the first reaction is: do not give! In early 2000, he said, they had registered taihe.net, except that they were not registered with the. com suffix of other domain names. Now, no. com domain name does not affect people to find Wo site. Lok Lok Water scenic Spot also said that the current scenic area only registered. NET and. CN two domain names, including. mobi suffix of the other domain name is not registered, received by the express notice after the company was surprised and very angry, their first reaction is through legal means to solve the matter.

Enterprise "buy back the domain name", the bigger function is to prevent each other "black You"

"To buy back the domain name is not for their own use, but in order not to let others use, to prevent the vilification or distort the enterprise." "Take over the" Lok Lok water domain name lawsuit horse lawyer said.

The reporter learned an interesting case in the interview. Years ago, a young man with a special Internet game registered a domain name related to Sanlu. He asked the Sanlu to buy it at a price of tens of thousands of yuan and was refused. The lad said, "Well, you can sign in and have a look." "Sanlu to see, the Web page is full of his three deer competitor product promotional content, Sanlu is really angry and helpless." Last year, the Internet Address distribution agency, ICANN, has approved the creation of the highly controversial ". xxx" domain name as an "adult website", when many businesses and institutions such as Google, Kansas University and Indiana University have already registered. XXX domain name. These large enterprises and institutions registered ". XXX" domain name is not to enter the sex industry, its primary purpose is to "buy", to prevent their related domain name is used by the sex industry, to protect their brand image and the public image of the organization.

On the poor "Must Die", the international Web site domain name implementation of "sweep" type registration

Although it is a business, but Mr. Joe of Shijiazhuang said the following words should let some enterprises wake up. He said: "Now is the network age, an enterprise as long as there is strong enough self-protection consciousness, will not give others loopholes." ”

Ma lawyer also said that the domain name is part of the corporate culture, if you have their own domain name, for the enterprise is icing on the cake. He said that trademarks are national, but the domain name is universal, with "unique" sex. Therefore, a very strong sense of intellectual property enterprises will be a full range of registration. The results of the trademark Office of the State Administration of Industry and commerce of China show that "Facebook", which is becoming popular among netizens, has registered a large number of trademarks in China, including many transliteration Chinese names, such as "Fei Shu bo", "flying the book", "Fisbock", and some netizens laugh that the poor "must Die". It is reported that "Facebook" these 60 trademark, almost covers the community network, photo sharing, software, search engines, electronic magazines, games and so on, and even clothing categories are registered.

Reporter experience Domain name registration, simple, low threshold: Dozens of yuan on the handle

It is understood that the reason so many individuals to register, because the domain name registration threshold Low, low charges, simple operation, real-time success, and once the sale of success, it is a large windfall income.

The reporter has logged in a specially registered domain name website, from. com to. cn, the lowest price 99 yuan, the highest 139 yuan. Reporter Login Another website, the price is lower: International top English Domain name: 60 yuan (renew 65 yuan), mobile domain name: 90 yuan (renew 120 yuan) International Chinese domain name: 100 yuan (renew cost 100 yuan). "The domain name also has the wholesale price, if buys massively, one also is forty or fifty Yuan." "A man who makes a website in Shijiazhuang said. He introduced, in addition to those who specialize in domain name registration, most of the registered people are "amateurs", is that kind of online playing games, watching the news on the domain name registered, very simple. The reporter tried it, and sure enough.

Professionals: Need to improve the law as soon as possible

It is understood that in 2010, the World Intellectual Property Organization arbitration and Conciliation Center (Wipocenter) submitted 2,696 cases of domain name registration, a total of 4,370 domain names, an increase of 28% than in 2009. Judging from the data, the number of arbitration cases concerning the registration of domain names has increased rapidly.

Although selling high prices is not as good as before, but because the threshold is low, network knowledge is becoming more and more popular, there are still many people willing to tap into the opportunities. Some people in the industry said that the relevant agencies should strengthen the review of certain domain names with special meanings, and should limit the application of domain names to infringement of other people's names and reputation rights in the review process.