From the "June product concept" extended to the site user experience

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With the improvement of search engine algorithm, user experience this piece more and more by it, only by keyword accumulation, outside the chain of support sometimes the effect is not ideal, so we have to find ways to consider the user this piece, the station to adjust the better, for optimization to take a vital role; about the user experience this piece, It's a really frustrating, because everyone's personality and ideas are different, maybe we think that internal optimization has been very consistent with the user's taste, but the real from the user's point of view, may not be the most ideal state, today seems to be the former Baidu President June 12 Product philosophy, benefited, first to show under:

June (former Baidu product president) 12 Product concept

1.PM is the user first.

2. Stand on the user's point of view.

3. The user experience is a complete process.

4. The pursuit of effect, do not do useless things.

5. Find demand, not create it.

6. Deciding what not to do is often more important than deciding what to do.

7. It is difficult for users to be educated to cater to users, not to change users.

8. Focus on the most users, surpass the competitor at the key point, fast on-line, continuously improve in practice.

9. To give users a stable experience expected.

10. If you are unsure what to do, learn how others do it.

11. The user as a fool, do not let users think and choose, for users to think ahead.

12. Do not give users unwanted things, any useless things to users is a kind of harm.

From the June 12 product concept, perhaps some of the SEO is not very consistent, but there are a few points in our consideration of user experience this piece is very effective.

First, stand in the user's point of view

Our site is for users to see, so we should be in the construction of the user's perspective to consider, the user most want to display in the most easy to find places, such as the home page this position, to the user more important products or content, directly called on the home page, so that users more easily found; in fact, this is the primary consideration Before we began to create the site, we can first sketch form, to draw a few important parts of our site, such as mining users need keywords, home navigation column creation, the display of important products and so on.

Second, the user as a fool

A lot of things maybe we feel very simple to operate, but in the face of the differences in the level of user literacy, as well as individual operating habits are different, they may not follow our ideas to find what they want, so, when we have enough to the site, users should be treated as fools, their website content in the form of the most Fool to show, Do a good job inside the link, do the bread crumbs path, so that users can see the content of their own in what place, and sometimes some of the more important content, we will continue to guide its operations, such as the need to find XX content, please click here. This tells us to do the chain is not just for the keyword ranking, more is to guide users, user-friendly.

Third, do not give users what they do not want

Our site is to provide users with the needs of products or content, rather than some of the site is not very relevant, and even the user does not help a lot of things on the site, such as many of the enterprise station to put some news, this is really looking for products for users is not a point, If you want to see the news users must go to some product news information site, and if the website to see news users, may not be so strong desire to buy, perhaps buy do not care, and some sites put some of the corporate site put some humorous content, that is even more outrageous. In fact, these are not what users want, we should discard.

Four, focus on the user, continuous improvement

The construction of the website is impossible to step, many things are through the user's behavior and improvement, such as the conversion rate of the keyword, may change with the festival, with the changes in the season, and the other may own site will produce some content or products, at this time we need to be based on user needs to fine-tune, Sometimes a website doesn't meet all the users, for example, we do SEO technology to share, we may not be able to meet some of the seoer to find tools, but we meet the needs of most users, has done quite well, if a site can meet the key users, to meet the secondary users, That would be more ideal.

Summary: The above four points is based on the June product concept summed up, to create a user experience site is very reference value, of course, in addition to these, but also pay attention to some factors affecting the search engine crawl, such as Flash animation, JS call. If you can make your own site to create a user experience site, then is the search engine favorite, but also the most suitable SEO optimization promotion. The article by Zhejiang National Tax Bureau Invoice inquiry http://www.zj-tax.com/original, admin5 starting.