With the continuous improvement of living standards, consumer demand for home appliances has not only been satisfied with the product function, but the hope in the creative and design to seek more value-added, and as the external manifestation of personal individuality. Recently, by the Haier air conditioning in Sina Weibo launched on the "most beautiful small corner ' round ' full space" as the theme of the show picture to do the most in Space designer micro collection activities (http://event.weibo.com/911244) a line on the vast number of netizens aroused strong concern. Weibo nickname for "like a replay" participants in the upload photos under the message: "See Haier Sun most beautiful corner of the activity, I also come to attend." My living room just placed is the Haier Emperor bottle air-conditioning. Because the overall design of the house is very modern, so it has been unable to find the right air-conditioning, when you see the Haier Emperor bottle is really bright. Let's see what happens when the living room looks like it's a 20-year walk through the tech-sense! and netizens "uneasy age lady" said: "My family just bought the air conditioner, because a lot of furnishings such as vases are more mellow, so buy air-conditioning when a selection of a round!" These distinctive personalized design has also earned a large number of attention, netizens have to point praise to show support and appreciation. It is reported that Haier carried out the micro-collection activities of the original intention of its new product design and research are inseparable. Haier air conditioning in recent years launched a series of innovative products, in addition to product performance, creative design has become a key factor for consumers. Haier Emperor bottle air-conditioning design resources are including Porsche, BMW and other top research and development team, but also Swarovski and other fashion Circle design Center. In the recent World Center for Creative Economics Research (ICEC) announced the "2012 annual impact of the world's top ten creative products", Haier Emperor bottle air-conditioning become the only household Appliances category list products, and photonic Professional GT 3D printer, ropits--" Personal Intelligent Transportation system robot "and Google Glass to become the most creative products of the year. And in the first quarter of the Cabinet machine concern TOP10 list, Haier Emperor bottle air-conditioning is 20.9% of the attention of the highest proportion of the top, become the first quarter of the most consumer-focused air conditioning single products. This May, Haier Emperor bottle air conditioning and won the second in Wuxi, "China Taihu Award" Design Competition product group Grand Prize. Haier hopes to take this as an opportunity, through the micro-collection activities, the concept of product design conveyed to more consumers. "This creative corner of the photo collection activities, not only to the vast number of users a display of their own creative platform, but also can make us through the photo of the user to create creative, accurate grasp of consumer demand for product design, for new creative home appliances research and development for reference." Haier air conditioner related person said, Haier products in technology, function constantly upgrade, innovation at the same time, will consider more consumer demand, research and development to create more users in line with the needs of innovative products.
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