How to effectively promote the website essence Summary

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Through the search of the net (www.sobei.com) understanding, I briefly summed up some. A lot of things can be said, but it is difficult to stick to it. The method is only a framework, and what is really useful is some novel ideas. To promote the idea through a variety of means to let more people know.

Website promotion of the more important points: 1 to enhance the visibility of the site, 2 increase Baidu included (now 2320);

3 Increase the external link (32), enhance the PR value (2), increase the activity of the Shell kingdom.

To promote the existing resources of the network

The promotion of the website is a series. At the same time can also be specific to the specific analysis.

Forum Promotion

1 Main push: Business, river, Tianya and other forums, at the same time for the industry's characteristics for forum selection.

2 Writing methods: For some of the more hot events extended, soft ask writing.

Hot Words can refer to: Sina, Baidu, such as the list of words to do, but also in the major news sites on the interception of hot news for soft original! For example: Sina home page above has "Jackson will" "Yao Ming seriously injured" and other popular words. (can be posted on the search website, can also be published on the company's Sina or other blogs, and then do the connection, the flow of traffic.) Can be very good use of the function of the Shell kingdom, on top of the more relevant soft text. )

Select a hot word, you can according to the location of the site itself to subdivide, improve the quality of traffic, settling down more customers.

3 Promotion method: The forum each top, each forum applies 5-6 number, uses the different number to carry on each other top. Keep The post can be displayed on the front page of the position, not much in the refined. Timely flow analysis through the flow statistics tool. The main points of the analysis are: what kind of posts can bring traffic? What is the time period of traffic more? Which forum to bring the flow of large?

4 forum to promote the details: To select a main push the number, you can carry out a full range of this number: label, the Avatar should pay special attention to. To pay attention to the interaction between the various numbers, while maintaining a positive interaction with other members of the forum! More posts, more replies, fine Post!

QQ Promotion

1 each day to join the relevant groups, through the group to publish information. Multi-hair pictures, through Photoshop to do drawings, through some funny pictures to promote. For example: QQ funny pictures, can be cow (www.keniu.com) software to do, write some more creative text with funny pictures. Posted in the QQ group, the effect is very good.

2 for QQ Group can use Group forum, Group Mail to publish information, conditional can create some of their own groups, through the group of Business cards, group labels to promote.

Blog Promotion

1 main do Sina.

2 Use the soft wen to fry the flow, the massive traffic leads to the blog, then uses the advertisement in the blog to transform the flow.

3 Operation details: Use Sina hot words, Baidu hot news, etc. to select the content of the article. If you want to write more accurate words can refer to Baidu Index and Google Trends (http://www.google.cn/trends) to query.

Be clear about the specifics of your blog. In the case of Sina: provide more personalized service. There are: expansion modules (picture slides, music players, etc.) can make full use of "Picture + Sound" way to show their website information. Also pay attention to the inside of the custom module, there are two main: company introduction, Friendship Connection. Company introduction to improve the ranking of keywords, and links to do the site's outreach.

4 Specific details: Avatar to choose Good, the suffix of the blog should also be selected, according to the specific circumstances can choose: Blog.sina.com.cn/chaobaiboli (Ultra white Glass blog) or Blog.sina.com.cn/soubei (search PayPal Network blog), In general, the domain name and the blog name are consistent.

And Sina's podcast also need to use good, often do some small video to do propaganda. You can do it using the Smil language, at the beginning and end of the video. Use good tags, headings, and descriptions, just like the description of the keyword, so you can improve the rankings in the list.

5 podcasts also need to interact, often click on other people's blogs, messages, improve their popularity. If you have plenty of time, you can do other blogs.

Baidu Promotion

1 preferred Baidu know, stick, space, encyclopedia (Baidu Encyclopedia, 36,000 branch, Soso Encyclopedia).

2 methods: More than registered Baidu account number of 5-6 per person, at least two of the main push number, the other is used as a vest.

According to specific industry characteristics, periodic maintenance. 3 days for a cycle to answer questions. Baidu Space as a blog to use. Frequently publish relevant hot articles. Wikipedia promotion is mainly: Create new entries and edit existing entries, increase the external links of the site.

Video Promotion

1 Preferred: Sina Podcast, Ku6, Youku, potatoes, etc.

2 Specific: Use hot news to create video, such as "Jackson the Most Precious video", "Wenjun drug-taking candid Camera", "Wenjun wife erotic underwear" and so on.

Use a picture, or make a picture on the Web or use DV to make it, and then use the Smil language to edit the slogan. Not only can display ads, but also can make a connection, directly into the company's website. Examples can be referred to: (capable network promotion video). These are the use of online hot video to fry. Hippocampus Huanhuan, founder notebook, Snowflake Beer, where guests clothing, web games are used "Cixi Professional milk door" video speculation.

3 Details: To make good use of labels and descriptions, to describe the label, to be accurate, so as to improve the ranking in search engines.

Other means (increase external links)

1 ecommerce website. Now a lot of electronic morning website has a free registration function, you can make good use of, so that not only can bring traffic, but also provides a large number of outreach. Details: To take advantage of the functions of e-commerce, especially to describe to do a good job, improve the keyword optimization rate.

2 Campus happy and other community websites, can use them to do outreach, but also can bring some traffic.

3 major categories of information sites: 58 with the city, 88DB, People's Network and capable Network (www.nenr.com) and so on. Register information on the above to increase the outreach, but also to improve traffic.

The second website itself

Various major sites to submit this site. and similar sites to exchange links. Often to add to the internal content of the site. For example, add new products, add new articles, add new messages (fully consider the idea of search engines, to provide users with convenience), and so on, to ensure that the site's internal information updates at any time.

Online promotion and offline promotion together, the effect will be maximized. Make full use of all kinds of media resources.

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