How to optimize your picture station with ALT tag

Source: Internet
Author: User

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For the search engine, he can not know the picture, can not recognize the picture, not directly to the image classification, indexing. Then he needs a reference to the picture, which is the ALT tag. The ALT tag is an explanation of what you're saying in this picture.

According to my friend less converse, Baidu picture channel is used Title+alt as the analysis picture news and keyword similarity degree basis, another key point is, Baidu picture search thinks has the higher value the picture news basis is: titlealt+keywords, less inverse analysis picture news ( 20 pages later) features: There are two points below, one is alt= search key or basically the same (75%), the other is alt=tilte (meaning, the title may include Alt, that is, search keywords, may not have alt. 75%) The last is about Keywords.keywords Basic and Alt-Independent (80%) after analysis: It is obvious that Alt has played a very important role in image search, although seemingly easy to understand, the more similar the Title+alt+keywords three, The more easily included, the more forward.

So I think the picture station optimization should do the following:

1, first is the ALT tag

According to the theory mentioned earlier, the process of Alt label is the most important point to optimize the picture station.

So my advice is to use the ALT attribute to provide a text description for those viewers who can't see the images in your document. In addition, you can add special annotations such as picture descriptions, comments, design groups, locations, and themes. Search engines also look at the text around the picture to determine the relevance of the picture. Text next to the callout and anchor text have a certain effect on the image search rankings.

2, followed by the name of the picture

Name of the picture: it is important to get an image name that matches the document. The image name will appear in the search results for the chart image, and when the search user browses through some of their favorite graphic images, this can be communicated to the user. Do not assume that the image editor will optimize your default picture name. The default name has no communication effect on the search engine, so you should set a naming structure beforehand.

Suggestion: If you have a bunch of internet marketing channel images, then you should use a descriptive file name such as promote.yidaba.jpg instead of using promote.jpg, which is just a code name, of course, you can use alternate text as the file name of the picture.

3, the last is the title of the picture, that is, the picture below the descriptive text

This is the same as the title of the page optimization, is a picture of what content, give this picture to take a consistent title. If you use Google to search for images, it's easy to see that there is a descriptive text in each picture, with the keywords in bold. This line of descriptive text is generally located around the original article picture.

Recommendation: Adding descriptive information around the picture that contains keywords will optimize the site's image rankings in search engines.

4, Picture text introduction

Oneself casually knocks a passage, inside must have the key word, but want original. In front of the picture, basically is a column about this picture, to tell the search engine the importance of this picture.

5. External links

Site optimization needs external links, the same, the image of the SEO optimization is also required external links, links are always the most fundamental foundation of the network, the best pictures will spread on the network, search engine is to analyze the image of the external links, so as to determine whether this picture is popular.

Recommendation: Use hyperlinks to open a picture, and the name of the hyperlink should contain the keyword of the picture.

For example: If you want to link a "non-mainstream Couple network Name" picture, it is not appropriate to use the "click to get full size" and other link text, but should try to use such as "more Non-mainstream couple net name content" and so on.

These are my humble opinion, as well as from some of the network predecessors that learned experience, to share with you, hope to help. This article by the Non-mainstream couple net name http://www.qinglv5.com/original, reprint please specify!

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