How to improve the PV value brought by the search traffic

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Now the search flow is a lot of small and medium-sized sites, the main source of traffic, the site to increase the number of clicks, then you must improve the site's PV/IP value, or talk about click rate is meaningless. Improve the search to the flow of the PV value to improve the revenue of the site has a very important significance, the question is how to improve the search flow of PV value it?

Before answering this question, the little sailor asked everyone to think about a few questions, and what was the purpose of searching for your top-ranked keyword? Can your website meet this goal? It doesn't make sense if you can't optimize the keyword, but the purpose here is not the same as the effect, To make a simple analogy, the creek sailor's station in the optimization network to earn information this keyword time to do the first, but the small river sailor did not provide the latest online earnings information, telling how to get the net to earn information, how to judge the authenticity of information, in fact, this is with the intent of the searcher is inconsistent, the river Sailor View statistical effect , the PV/IP value of this keyword is found to be low, close to 1, that is, this keyword is actually the optimization failed, although this keyword brings traffic, but this traffic can not be converted into the stream sailor's income, because many people came to this inside is misguided, don't not really interested to come, Then we can imagine the quality of this flow?

For improving the search flow PV value, that is, the value of the search flow the creek sailor has the following immature views:

1, rational optimization of keywords, not to optimize the content-independent keywords, in the optimization of the keyword can be more from the user perspective experience, imagine if you are searching for users, search for this keyword is what the purpose, according to this principle to optimize the keyword, organize the site content.

2, the content of the site to be rich, not necessarily the original article, but must be good articles and have a certain proportion of original, original article naturally can get search engine's favor, but users can regardless of this, he just hope that the information he needs can be found in your site, you provide information for him is valuable , as to whether you are original is not important, of course, if you are all reproduced, give people feel webmaster for information maintenance is not concerned about, then your site's PV will not be very high.

3, the title set reasonable, there is a certain temptation, but not too big, why? Too temptation of the title, of course, you can get a good flow, but you will find your station traffic quality is poor, there is no meaning we do the station is to make money, is not just for high traffic is not it? A plain language organization with the temptation of the title is good title, can stimulate the interest of readers, but also can gain the trust of readers, such a casual visitor, will become your fixed visitors, your site's PV naturally high up.

4, optimize the keyword as far as possible to optimize those with the uncertainty of the keyword, so that the flow of the PV value is relatively high, such as the site in the optimization, how to do online money this keyword, found that the search engine to the flow of the pv/ip tall 13, this is a concept of what, Such a reader stay on your site for so long, he clicked on the possibility of web ads more than others, almost can say that the point of advertising are those who stay longer time readers.

All right, about the PV value of the search traffic. Beck said so much, I hope you have the time to www.941earn.cn and the river Sailor Exchange.

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