How to use classified information to promote wedding photography industry

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Classified information is an important propaganda way in network popularization means, wedding photography industry is no exception, remember once wrote a few months ago: "Talking about how to use information network to promote the network," then Wang Lei will share with you for the wedding photography industry how to use the major classification information to do effective promotion, Hope to bring some inspiration to friends in the same industry.

Here the author divides classified information into two categories: word of mouth promotion and keyword promotion

Although the classification of information is divided into these two categories, but they have intersection, Word-of-mouth promotion mainly using classified information on the company's brand, service, environment, customer evaluation and other related publicity; key words to promote key words to make more friends can search attention to us, increase the exposure rate of enterprises.

Because today is mainly aimed at wedding photography industry, so in the talk about how to promote before, it is necessary to have an understanding of the industry, the industry keyword has a certain understanding.

A few years ago, wedding photography industry was called profiteering industry, at that time, the network is not as important as today, many people at that time to earn the first bucket of life, a few years later, the market, the environment has undergone great changes, people on the wedding photography industry general situation has a certain understanding, The network has become the enterprise attaches great importance to the tool, at the same time our competitor also becomes more and more strong, to this profession's Gate Ridge has created certain barrier.

To understand the wedding photography industry key keywords and some long tail keywords:

About the industry's main keywords in the "Wedding Photography website optimization: Link operation Real-life sharing" article has been mentioned, here to mention some of the long tail keywords (take the photo studio as an example): Beijing wedding Photography studio which good, Beijing photography studio which home good, Beijing which to take wedding photos good, Beijing to take wedding photos which home good, Beijing where to take wedding photos and so on, which the first two difficult, Baidu home page is almost a domain name, so in the use of classified information to do when the promotion should also seriously consider the key words. About the word of mouth this piece of keyword is not much, presumably everyone is very clear.

Some of the key points and precautions for publishing classified information:

1, the daily information release is divided into two parts: promotional types and promotional types

The main propaganda is the combination of company, brand information, product information, services, environment and all related to the company's information;

The main type of promotion is the title of the combination of commonly used keywords, you can appropriately add the company's name (key words after I will be sorted out, then you change every day on it)

2, update the article note: whether it is promotional or promotional, update the article to update the value, may be effective, the title is good and the quality of the article to be perfect, this early stage to filter out these articles, later, every day to update on it, a business every day to update about 10 or so on it;

3, the issue of notice: Published articles mainly in the title of more effort, can not think of the title to go to Baidu Bar, know to see, there is every article at least 50 words, the article as far as possible contains the name of our business, can add pictures as far as possible add pictures;

4, wedding photography industry to find the relevant section, or send a post easily deleted;

5, should pay attention to sorting out and digging some good classified information site, expand the publicity area, at the same time each of the classification of information more than several account;

6, the late and timely summary and make corresponding adjustments

Understand the above keywords and release information points, attention, the next is a question of executive power, the above is only a few of Wang Lei, more please click: Wang Lei Marketing Blog

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