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If you want to be a good seoer, you need to have a strong sensitivity and analytical skills, especially the focus of attention and insight. A hot event will immediately associate think of their work and the hot has no connection, hot events are "hot" because of the attention it is a lot of people, so through the popular event to promote the network, will let everyone receive unexpected results. Below I on how to use popular events to promote the network to do the following introduction.
Hot events are recent, have certain influence, can attract people to pay attention to the search of a certain extent and representative significance of the event. So do network promotion must pay attention to a variety of daily news information, and in a large number of information extracted useful information. In here like you recommend Baidu search the list, you can from the real-time hotspot and 7th attention to see today and the most recent week search the most keyword is what, you can see the hot index of each keyword is very high, search demand is very large. But some popular keywords I can not go to choose, reason I believe we know, I think the choice of hot events, should be people-oriented, follow the popular, no politics, in line with the interests of ordinary users, the best is entertaining, such a popular event theme is the most beneficial to us.
First, find hot, how in the vast amount of information to your eye to discover the possibility of fire up the information, do the original behind the second original, do a good job of promoting the content of SEO after publishing to their own website, waiting for the post fire, the flow of IP will naturally come in droves. If the hot spot you're looking for is new, other places have not been the same, you can directly add in the text of your SEO optimization (conditions allowed directly add the right outside the chain) immediately released, the focus is to seize the second time, this stage must be wide, but the preferred popularity of the high ground.
Second, to use the network popular events to promote the site, first of all to find hot events and the relevance of the site. How can we connect our website to hot spots? That's what a lot of people want to ask. For example, I do the medical website, is to do sterile, this year is just a lot of stars are married to have children, many of the use of IVF and artificial fertilization technology, but also are elderly women, such as Kelly, Liu, and so on, and the big s still not pregnant, we can analyze the technical advantages of their own hospital. (And, of course, remind everyone not to make up some factual information to promote it)
Third, the production of hot tail keywords, such as the previous period of very hot Brother sharp, hot tail keyword can be set to: Brother Sharp Photo | Sharp Brother Photo | Sharp Brother | sharp Brother Family | Sharp elder brother's wife and so on, but also can be combined with a number of already very hot news, will be the combination of the two keywords effectively; As long as the people in the network have not done or do less, you can set up, and then write the content of the relevant keywords.
The content of the production, in fact, the reason the hot spot, because it is a topic, and the topic is usually a series of. People tend to be very large and even difficult to control the curiosity, want to know all kinds of privacy, all kinds of internal information, even if some of this is non-existent. As the content producer, should satisfy the user this kind of psychological demand. Therefore, the use of search engines to learn the whole story and then some related links, can be combined into a popular event to meet the netizens.
If your professional knowledge is strong, you can also be more comprehensive and detailed analysis of these hotspots, more convincing. Users in reading your article will not repel, and on the other hand to promote our own website. I saw an article on a medical website a while ago, is about the very fire of a TV series "Huan biography", the author of the TV show all the women suffering from gynecological diseases and the use of drugs are listed, a specific analysis, and contact the current medical technology. Of course, if there is no certain professional knowledge can not be analyzed so carefully.
Six, according to the hot events written articles, often Baidu rankings will be very good, and in this period of attention will be very many people, which brings us a lot of traffic. But the one thing to pay attention to is how to choose the distribution channel; This is a detail that many people ignore, but it directly affects your release effect. The author's approach is before the release, can first use keywords in Baidu search engines such as searching, must look for those who have not published the place to send, because, if you publish the channel already have these articles, you publish the same or similar, no doubt the effect will be greatly reduced.
VII. Promotion platform Selection. We can use all our resources and promotional platform to carry out publicity, blogs, micro-blog, QQ Group, Baidu know all kinds of questions and answers platform, classification information network and some portal sites. Sina Weibo, for example, has an "entertainment interactive" section on its online activities, and the activities launched here are free. We all know that Micro Bo is the fastest information dissemination of the most extensive platform, therefore, we must in the hot news dissemination of the early launch of user comments activities, using the power of micro Bo to better promote the event at the same time also can better promote their own website, so as to quickly get more real traffic.
In summary, for the use of popular events to promote the network, must be cautious, speed must be fast. Master of the use of popular events to carry out the marketing effect than simple SEO to the effect is much better, I believe you have seen the above introduction to this way has been understood, we can try. This article from (http://www.xinxiehe.com) Small Zhi Original, reprint please indicate the source, thank you!