How to use Weibo to effectively promote marketing

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Weibo, this new type of media is quietly on the stage of history, now very popular words, "Today you Weibo?" "Come with me to weave the scarf", do network friends, if you do not have Weibo, it can only say that you out. Weibo is already very popular abroad, called Twitter abroad, our country has just risen, and the rapid development, now it seems that the major domestic portals have established micro-Bo channel, the portal competition is extremely fierce, are competing for this broad market.

The author Wang Yuzhang also adapt to the call of the Times, in some portals open their own microblog, before is playing in Sina, can play, feel not too big meaning, every day is some entertainment kind of information, or some strangers grumble language, or is a star gossip, feeling is wasting time, Boring time to see also can, then slowly on the less, later one of my friend flying Fish gave me a Tencent micro-blog invitation code, then still in the beta, the invitation code is still very precious, so with a curiosity opened Tencent Weibo, and later found that Tencent's micro-blog industry is still very good, Many cattle in the industry will send some very good quality microblogging to share. Now Tencent Weibo has become the main means of my daily commute to spend idle time.

It's a little far away. But say so much, meaning still hope our Internet friends can use this new thing, Tencent Weibo's slogan is very interesting, "rather than looking at the other side here with", very high, I am very appreciative of this sentence. Weibo is likely to become the fastest-spreading media in the future, even more than a few years ago a very hot wiki, since it is a media, it will certainly become some people to promote a product or service platform, before, we may have heard of a harem elegant case, although this marketing did not particularly successful, Influence did not do much, but this has become a micro-BO marketing the original prototype.

Let's look at how Weibo fits into those marketing today.

First of all to do marketing, this platform to be large, the audience to be wide, in fact, there is more important is targeted by the audience. Microblogging is still a stage of development, we are now to explore the time.

Weibo has its unique characteristics, and the broadcasts we send (Tencent Weibo will call it broadcasting) must be to listen to (we are friends as a friend called listening) users can receive, so our first step is to let more friends listen to themselves, of course, the audience must be targeted, if we are to promote weight loss products, We have to get more skinny girls to listen to us.

But how do we get them to listen to us? How do I find this part of the group? Here to introduce several methods, the first one can go to the microblog search for related topics, such as searching for "weight loss" topics, you can see a lot of users around the topic of the broadcast, where you can listen to them, if lucky, they will listen to us. Of course, we must have a good microblogging content oh. Another way is to write some articles about weight loss, the article interspersed on their own microblogging site, that is, we usually say that the soft text promotion, there is a way, you can request some relatively fire microblogging host to broadcast our meager, this is very great, this is actually the "famous Bo" was recommended, Will attract many friends to listen to, but also targeted very strong, but at the same time, the implementation of the difficulty is also very large, our micro-bo quality to be very good, give the name Bo a forwarding reason.

These are in the early stage of the construction of the audience, mainly for some people do not have the popular need to do, this may be a very difficult accumulation process, we have to withstand loneliness. In addition, the author also before and push a kun on the meager promotion, Kun shoes that the most suitable for the promotion of the group is not our little soldiers, but celebrities, government agencies, which I fully agree, first celebrities, the government as long as the open Bo will get thousands of audience groups, Celebrities and the government can be used as a supporting tool for promotion, celebrities to expand visibility, the government can also establish a good public image, but also as an open platform for government affairs, to narrow the distance with the people, which is very good.

Well, today to write this, because the author played meager time is not long, micro-bo understanding is still shallow, so still need to continue research, there are like to play Micro Bo friends can explore the micro-blog marketing methods, then add me