Jinjian rice industry to build a safe line of food security to create integrity conscience enterprise

Hunan Jinjian Rice Industry Co., Ltd. is China's food system to be the first to become the capital market enterprises, is the first batch of agricultural industrialization of the national key leading enterprises, "XV" the first national science and technology innovation Spark leading enterprises, the national excellent food industry enterprises, the National rice Engineering high quality rice demonstration base, the ministry The first prize winner of Hunan Province Quality Management award. The company's main products are rice, noodles, edible oil, rice noodles, dairy and so on. Since the company's listing, always committed to grain and oil food refined deep-processing and high-end brand market positioning, adhere to the "Jinjian rice industry, make life better" business mission, adhere to brand management, integrity management, building food safety line of defense, and strive to practice green, environmental protection, health and safety of new food production and consumption concept, In the pursuit of economic efficiency at the same time, pay attention to the contribution of social benefits, efforts to promote the development of agricultural and rural economy, to do a conscience, have a sense of social responsibility brand Enterprises, 2010 became the first batch of Hunan food industry enterprises Credit system construction pilot enterprises. One, "Quality first, Prestige Supreme" as the fundamental business development. "Food for the people, Food for the first". With the pace of China's overall construction of well-off society, people for each meal essential grain and oil staple food, there has been "from eat to eat good, from eating well to eat at ease, from eating safely to eat nutrition" change, this also embodies the public to food convenience, leisure, harmless, nutritional pursuit. Since its inception, the food health and safety as the company's legislature, established the "Jinjian rice industry, make life better" business mission, "honest and trustworthy, Jin Jiankeng far" core values and "security is the basis for the benefit of the hero" business philosophy, committed to health food development and production. "Health is golden" is the rapid economic development of society, people on the high quality of life awareness. Jinjian rice industry's name and brand name of the "Jinjian" two words on the meaning of the company to the food health and safety of the persistent pursuit. One is to vigorously promote the concept of good faith management. The company set up a Chairman-led integrity System Building leadership group, Division of responsibility, up and down linkage, and actively promote business integrity management, through documents, conferences, newspapers, websites, columns and other forms of widely publicized the importance of good faith management, food safety. The main leadership of the company attaches great importance to food quality and safety work, put forward "safety is the basis, effectiveness of the hero" business management thought, the quality and safety of more important than the benefit of the main responsible for food safety at all levels of the first responsible person, the implementation of "one vote veto system." The company also actively took the lead in signing the "Hunan Food Industry Enterprise Quality Declaration of good faith", in a number of media business integrity management and product quality assurance commitment. The second is to establish a strict inspection and evaluation system. The company has formulated a strict production quality and safety daily assessment management measures, Headquarters clear specialized departments to strengthen the whole company's production site management and product quality inspection and supervision, timely collection of market customer quality complaints, in the monthly operation analysis will inform and carry out the assessment, according to the headquarters of the performance appraisal management measures, directly to the unit team intoThe member carries on the deduction examination, is linked with each person's performance, quarterly cashes. Through strict management and assessment, the company up and down the quality and safety awareness greatly enhanced, forming a "product quality is a high-pressure red line, who touch is the corporate sinner" consensus, product quality indicators to maintain the industry's leading momentum. The third is to strengthen the risk control of key quality control points. Company based on years of experience in product management, rice, noodles, oil, milk, powder each industry product production process for careful analysis, to find the impact of product quality key indicators and key control points, clear responsibility team focus on management and research, control the possible quality risk. For example, in view of the current industry existing rice pests mildew, heavy metal problem, dairy melamine, aflatoxin standard problem, flour products, additives irregularities, the company has formulated a strict control measures, from the source control began, to prevent clinging, strict testing, to ensure that foolproof. Four is to strengthen food safety training. In order to continuously improve the quality of employees, the company set up a Jinjian management institute, as a specialized training institutions, both inside and outside the recruitment of experts from all aspects of lecturers, from the development strategy, marketing strategy, team building, laws and regulations, quality management, safety, professional skills, and other aspects of staff training. Including new employees or post after the comprehension to carry out food safety knowledge training, training qualified before induction. Second, strengthen the production equipment and technology upgrading, from the hardware facilities to ensure the health and safety of products. The company has been adhering to the road of new industrialization, transformation of traditional food processing industry, according to food safety requirements, and constantly increase technical transformation input, the use of the most advanced production equipment and technology, tamping hardware infrastructure. The company's rice, vegetable oil, noodles, rice noodles, milk and other products production lines and ancillary equipment, are the introduction of foreign advanced equipment and automation control system, the implementation of digital, procedural process management, to facilitate the collection of a large number of quality technical information, for statistical analysis and process rectification, conducive to abnormal warning, It is conducive to the stability of final product quality and safety. In the technical renovation, the company based on high standards, the production facilities of some products in strict accordance with the GMP requirements of the cleanliness of the partition. In order to prevent cross-contamination, to ensure the on-site clean and sanitary, the establishment of shoes, dressing, hand washing, disinfection, wind, cleaning, lighting, ventilation, water supply and drainage links and facilities, with excellent environment to ensure food production health and safety. The company also according to the characteristics of the industry, in the production process around product quality and safety, set up a key control point, strengthen the key processes, key indicators of detection and control. In recent years, has invested more than 15 million yuan to build the company's food testing center, equipped with advanced testing and testing instruments such as spectrophotometer, gas chromatograph, fast viscosity analyzer, Texture Analyzer, cereal analyzer and so on, it has built a laboratory for the provincial Technical center of rice and deep processing products in China. The production process and the finished product provide fast, efficient and accurate inspection and monitoring, which enhances the reliability of the data and the accuracy of the process control. Third, based on the production and management process control, and indeedGuarantee the health and safety of products. The first is to live production of raw materials entrance clearance. Companies to adopt "company plus farmers" way to establish their own raw base, through the base of seed breeding, field control (land, fertilization, irrigation, insecticide), grain harvesting, storage, transportation and other processes of technical guidance and monitoring to ensure raw safety. The company's high-quality Rice oil base has been extended to Hunan, Hubei, Jiangxi, Heilongjiang, Hainan and other provinces, the core base of more than 500,000 mu (of which 100,000 acres of green food base, organic rice Base 5000 mu), driving high-quality Rice base more than 2 million acres. In the procurement of other raw materials, the company strictly to the supplier's qualification audit and evaluation, supplier quality and reputation for the close tracking and regular analysis and evaluation, to ensure the quality of raw materials. Second, strict quality standard system control. The company has passed the ISO9001:2000 Quality Management system certification, ISO14000 Environmental Management System certification and HACCP system certification. The end of 2011, the company successfully passed the Quality management, food safety management, environmental management, occupational Safety Management system integration certification. Through the introduction of advanced management mode, standardize the production, quality and market information records and archiving, set up from raw materials warehousing, product processing, and ultimately to the hands of consumers, and the implementation of a complete after-sales service management and monitoring system. Third, actively carry out special product certification. In cereals and oils food products in the comprehensive start of green food, organic food certification work. One of the organic food certification products 4, green food certification Products 20, the company rice, noodles, oil products have all passed the "QS" market access certification. September 2006, the company carried out the C logo certification, to ensure that the level of measurement of the product again a new step, 2011 the company also carried out the governor Quality Award declaration. Four is to strictly strengthen the process control management. On site management, based on "6S" management, the site is classified according to the main workshop, auxiliary workshop, storage, mechanic shop and distribution room, and the corresponding on-site management and assessment standards are established In warehousing management, the upgrading of the storage Computer Management software, finance, marketing, production, warehousing implementation of networking, dynamic management of product conditions, the establishment of a low-temperature library to ensure the quality of the finished product storage period is stable. In product inspection, the establishment of grain and oil food testing center, the raw materials, products, finished product, rapid, efficient, accurate inspection and determination, enhance the credibility of the data and process control accuracy. In the product distribution and marketing links, licensing professional transport team for distribution, strict warehousing conditions for dealers, the implementation of the product pro-early warning mechanism, if there are expired products, all as feed processing, never reduce sales, never because of small profits damage consumer safety, destroy brand reputation. Five is the strict management of food additives. The establishment and strict implementation of food additive management system, in strict accordance with the National Food safety standards from procurement, inspection, storage, access, add quantity, Process Control, records and other food additives for the entire process of control and tracking, do not use the food additives not in accordance with the use ofHealth standards and not included in the National Bulletin list of new varieties of food additives, not exceeding the scope, the use of food additives, the use of a single component of unknown compound additive, do not use Non-food raw materials production and processing of food, truthfully record the purchase and use of additives, and establish the corresponding accounting. such as the company's first noodle products in the industry promise not to use whitening agent, do not add edible gelatin, has become the characteristics of Jinjian noodles. Strengthen risk control and establish emergency mechanism to prevent food safety crisis. One is to establish a perfect traceability system. To ensure traceability of products by standardizing the recording and archiving of information on cultivation, acquisition, warehousing, production, distribution and sales. Keep the supplier information, raw material quality inspection information in the procurement, keep the equipment running status information, process parameter information in the production, introduce the information coding management on the warehousing management, keep the product inspection information, the product factory information, the product market inerrorformation and so on in the sale. From raw materials warehousing, product processing, and ultimately to the hands of consumers, products can be traced to the entire process. Second, strictly implement the product recall system. In order to ensure the product in the circulation process due to quality or safety problems of rapid traceability, to prevent non-conforming products and qualified goods, the company's product recall control procedures in accordance with the new Food safety law has been modified. Third, establish the risk management emergency mechanism. When sudden occurrence of serious impact on food safety emergencies, timely preparation and response to minimize the harm of food safety accidents, to protect consumers ' health and life safety. This year, the company to deal with "cadmium" exceeded the standard, plasticizer, food additives, benzene and pyrene, pollutant limits, heavy metals and other issues to start the food safety response mechanism, at any time highly vigilant, and the government's functional departments to keep close contact to jointly maintain food safety responsibility. Strengthen brand building, fulfill social responsibility and establish a good image of leading enterprises. Companies always adhere to the "brand management" of the development strategy, "Jinjian" trademark for "China well-known trademarks", "Jinjian" brand rice, noodles for "China famous brand Products", "Jinjian" brand flour, vegetable oil, liquid milk for "Hunan province famous brand products." Company to build a nationwide market-oriented product sales network, products covering all the provinces (districts) of large and medium-sized cities, into a number of large, large-scale supermarket stores, set a good brand image. The company actively and the community to establish good coordination and communication relations, actively participate in the business, quality supervision, taxation, finance and other functional departments, as well as mass associations, the Consumer Council and other social organizations of various beneficial activities, and television, newspapers, websites and other media, and consumers to maintain good communication, through the "Please come in" or the company To go out ", so that the community of Jinjian brand image has a more intuitive understanding, but also the community and the general consumer recognition and love. Over the years, the provincial quality and technical supervision of "Jinjian" products made a "false one loss of ten" market commitment, the company's rice, rice noodle products have also won the PICC's quality underwriting. At the same time, the company has established its own marketing website and radiation nationwide after-sales service outlets, the establishment of a national toll-free service hotline. As the first listed company in the food industry, the company has great social benefits, and has made great contribution to the development of grain industry and the increase of farmers ' income. The company through the industrial development, created nearly 30,000 jobs, resettlement veterans more than 30 people, the company is also keen on public welfare undertakings, reflecting the social value of enterprises, each year in the poverty alleviation, handicap, disaster relief, education and other aspects have invested a lot of human, material and financial resources, from 2008 to date the cumulative contribution amount of 3.13 million yuan. The company actively pays the national regulations of all kinds of taxes, from tax evasion, the timely return of the bank loan principal and interest, from no bad records, the enterprise has never occurred contract breach and fraud, and business related parties to maintain good relations of cooperation, the company has been rated as "heavy contract, keep promise" unit.