Mag Interactive acquires British hand tour company

January 20--Swedish gaming studio Mag Interactive acquired a hand-travel company in Brighton, UK, which has not yet been disclosed, with a delinquent of senior staff from PopCap, EA and video companies.

Daniel Hasselberg, the company's CEO, said in an interview that the investment was aimed at expanding the Daniel Hasselburg category of the mag and gaining some excellent talent. So far, mag's game has downloaded more than 60 million times, of which 50 million downloads from the company's guessing word game ruzzle. Mag, in the Swedish capital, Stockholm, in March 2012, released a guessing game ruzzle, in several countries reached the top of the free list, so the company also received enough revenue to invest in other companies funds.

Delinquent currently has a team of 12 people, including veterans from the former PopCap Games, EA, Mind Candy, relentless, and other big companies, who have been involved in Peggle, Gem bejeweled and the Plant vs. Zombies "and other games.

"They and the culture of our company are very appropriate and our plan is to publish a variety of content individually and continuously in the area of free gaming," Hasselburg said in an email. MAG's leaders often meet the team at the delinquent studio, play their game and learn about their plans for the future. ”

He added, "The delinquent team's plan attracts us and adds to the innovative game content we know and love." After understanding the team and seeing their game, we believe they can do it. ”

Delinquent Studio chief Creative Officer (CCO) David Bishop said, "I am very lucky to have been in the position of the game for 30 years, you often find yourself as a team member of the miracle, we have a good experience in PopCap, I hope to achieve the same breakthrough in the delinquent studio. ”

He added, "We actually have a lot of options in terms of funding, but the mag proposal makes us feel most meaningful and they can provide us with far more than just the money." "The advantage of the acquisition is that his studio remains independent and has been bishop with mag to get senior advice from mag," he said.

Hasselburg will also join the delinquent board, which will release its first hand tour in the quarter. Mag hopes to use this opportunity to diversify his game and help delinquent's projects get better performance. In 2013, Nokia substituting was injecting $6 million trillion into mag interactive, with 35 employees currently in Mag.

Reinout te Brake, a mag company consultant, said, "in the field of competitive hand-race, developers are becoming more and more difficult to stand out, exposure and revenue are difficult to succeed, and two teams can enhance the competitiveness of both sides." ”