Marketing Basics and website operation (II.)

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Previously in the marketing base and website operations (i) talked about the site's products, the next price.

At present the price of similar products of the Internet is uneven, of course, the main reason is the cost of the site itself, strength, and the reputation of the site. The main factors that affect the pricing of products depend on: The cost of demand and competition.

The highest price of a product in the market depends on the demand of the market, the lowest cost depends on the cost of the product development, and the final price is to see how competitive the product is in the market. In other words, in a strong competitive, general performance in the product advantages, site clicks and so on, then such pricing will be conducive to price control, the site can generally be a higher price positioning products. and relative competitiveness is poor, that is, the product advantage is not obvious, site Click on the site, the general product prices will be positioned relative to the end of some.

A combination of prices, i.e. a combination of pricing. In general network Marketing mainly includes, basic pricing, preferential prices, payment time, loan conditions.

The following are mainly about pricing strategies, and preferential policies.

Pricing: Generally must be priced on the basis of cost price. In the network marketing need to consider several basic elements are: labor costs, product physical costs, promotional costs, the same product price reference, cooperation costs.

Preferential strategy: Because the average internet product cost is low, so this strategy formulation is very flexible, can be based on cost and competitor product price to develop.

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