"Mengniu Milk Butler College" first set up full chain social responsibility extension

Dairy Shopping Guide also has a professional college! December 4, "Mengniu Milk Butler College" social Responsibility Project officially launched, as the first Chinese dairy industry dedicated to the establishment of terminal sales training program, it will provide professional, systematic training courses, improve the overall quality of sales staff, and better serve consumers. First-line sales staff is the cornerstone of Mengniu development, but also mengniu sustainable eco-circle is an important part. Liu, vice president of Sales management systems at Mengniu Group, said the project was designed to "Mengniu hopes to build this social responsibility platform, to establish a high-quality, scientific, understand the consumer's comprehensive category of sales personnel, in order to provide them with the growing tools, platforms and greater career development space, It also provides more direct nutrition advice and professional services for consumers with different needs. If said "Mengniu Ranch main University" social responsibility project is the source of product quality communication, that "Mengniu Milk Butler College" is the terminal product service communication. Sales terminal of the shopping guide is the end of the industry chain directly facing the consumer business staff, their overall quality not only determines the product sales, but also mengniu social responsibility of the transfer. As Mengniu to build a "sustainable ecological circle" of the social responsibility of the project, "Mengniu Milk Butler College" is its meticulous, full chain of social responsibility of the important embodiment. It is understood that Mengniu began in six months ago, "Mengniu Milk Butler College" project preparation, through the holding of the National purchasing skills PK Competition and milk Butler trainee trials to select outstanding students. On the start of the project, "Mengniu Milk Butler College" also ushered in its first batch of students, from the country's 18 large districts to stand out from the 90 shopping guide, and from all over the country to participate in the excellent shopping guide training, further study. After ushered in the first stage of milk housekeeper trainees, Mengniu will be carried out nationwide "Milk Butler College" social responsibility activities, for the front-line sales staff to provide a growing tool platform and a larger career development space. The future, "Mengniu Milk Butler College" or will become the dairy industry terminal sales staff of the highest "educate".