Multilingual domain Name The great opportunity for China's Internet development

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Xinhua Beijing, November 9 (Xinhua Zhou Wenlin) Internet name and digital address distribution Agency (ICANN) recently announced in South Korea, the Internet can be used in Chinese, Arabic and Korean and other non-Latin text register domain names. Experts say this will provide a huge opportunity for China to accelerate the development of the Internet.

Zhang, an international director of the China Internet Network Information Center (CNNIC), a Chinese expert at ICANN, said recently that the Internet's use of Chinese domain names would have many positive changes and impacts:

One is to promote the development of China's Internet. English domain names have dominated in recent decades, and more than 60% of China's Internet users do not speak English. China now has 1.3 billion people, but only more than 300 million netizens, internet penetration is not high. If you can really achieve full Chinese internet access, it will significantly reduce the internet threshold for Chinese users.

The second is to the entire Internet world to bring far-reaching impact. The trend of Internet development is to internationalize, non-English users use their own mother tongue to facilitate more convenient access to the Internet, is the internet to achieve real internationalization of the historic move. At the same time, it will bring new changes to the technology, policy and governance of Internet, realize the ideal of "One world, one internet, everyone participates", so it is a milestone of internet development.

The third is the meaning of culture. "China is an ancient country with 5,000 years of civilization, Chinese language is rich in content, Chinese people around the world are very proud of Chinese." But it is a great pity that we have been unable to use Chinese on the internet for many years. We can use our own name in our own language in the future, which can be said to be of great significance. "Zhang said.

In addition, CNNIC assistant director Qilin said the use of Chinese domain names can promote national industry and national brands, and it also has great benefits for international commercial companies, for example, for Mercedes-Benz, most Chinese people will not remember their English spelling, but if they use the Chinese domain name, Chinese are easy to find their website , which is of great benefit to its corporate brand promotion and marketing.

It is reported that the ". China" and other non-English domain names of international applications are officially open on November 16.