Must the width of the marketing website be limited by 1000 pixel?

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Do the site's friends know that 1000 pixel is a threshold, a lot of new people in the design of the beginning of the technology to instill a small partner concept: Marketing Site page width to 1000-1004 pixels between! Then we naturally play in a 1000-pixel castle and no longer touch the outside world. Admittedly, 1000 pixel is really an ideal width, it takes care of the content of the page is spacious, but also protects the various screen users of the reading experience, so we have to follow its proper and reasonable.

However, just as the doctrine of truth was overthrown by posterity, the 1000-pixel limit has been a moment to walk down the altar, and this is probably the time now. Why do you say that? There are several reasons for this:

One, wide screen technology innovation makes 1000 pixel no longer spacious.

The following figure is the December 2012 and July 2013 BNS Game User screen resolution survey report, after a simple comparison is not difficult to find, width of 1024 pixels and the following screen less and more width of 1280 pixels and more screen, the big screen is the future PC side of the development of a major trend, So say 1000 pixels will become more and more wizards, our page content will become relatively small.

Two, the big screen lets 1000 pixel become cake.

Tencent visual designer dubbed the 1000-pixel site cake, this analogy is actually very interesting, because 1000 pixel pages can not fill the entire screen, often left a transparent gradient on both sides of the background, the middle of the page at first look like a large cake, the larger the screen, the smaller the cake (pictured below). Many people ask why not allow the page to adapt to the size of the screen? Of course, adaptive can solve the cake problem on the surface, but if the content of 1000 pixel is adaptive to the screen size, the page will be distorted, which is very undesirable for the user experience of the marketing website. The only way to solve this problem is to break 1000 pixels.

Third, the rise of the atmosphere fresh style.

The atmosphere of fresh style of the site more and more customers and users of the favor, in the course of work, we often encounter roll-call and very insistent to do the atmosphere of marketing-oriented customers, this is enough to show the popularity of the atmosphere style. It is not difficult to imagine, due to the spatial relationship, the same content with 1000 pixel display certainly did not use 1600 pixels to show the atmosphere, if you want to give people an open vision, to a short time to stimulate the imagination of visitors, want to create a fresh and refined feeling, try to abandon 1000 pixel bar.

Overall, although I have a lot of marketing-oriented websites still insist on the implementation of this concept, but the 1000 pixel limit is no longer a necessary guideline for web design, I believe that after a few years, the concept of 1000 pixel limit will become more and more blurred. This article by Shenlishu Original, reprint please indicate the source: http://www.jz182.com/, if need to exchange marketing-type website and other related knowledge, can add my qq/micro-signal: 66543803.