Small head analysis of the reasons for the lack of effectiveness of bid promotion

To make money by bidding, we must first understand how the majority of the operation of the bidding webmaster is how to lose money. Because of the variety of ways to make money, the reason for losing money is always the three or four. In the past six months in my operation of the bidding process with a lot of operation bidding friends to exchange, small head bidding software small series found that the operation of the reason for the loss of bidding is mainly due to the following four reasons.


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One reason: the choice of products is too competitive


 


a lot of friends operating bidding is to choose what is currently in the Internet to fry the comparison of fire products, these products generally higher than the general index, many novice chose the product, meaning that the Baidu promotion account to promote this product can be a single. Hope the greater disappointment more, many friends complain about competitive bidding competition, bad operation. In my log article I said, 95% novice operation bidding is big because the choice of products too popular. It is a pity that many people lose money, still do not know why they operate a bid to lose money, always thought it was their own account optimization problems, quality score is not high enough. Small head bidding software small weave here to tell you that you lose money because your product is out of the question. Small head bidding software small recommended to make money not to choose which hot products, and choose which competition is not too big products, so you have a greater chance of successful operation.


 


Reason bis: The choice of keyword is not accurate


 


large part of the novice to operate the bidding keyword will choose which mass conversion rate is not high, resulting in 8630.html "> Sometimes a day to consume 200,300 yuan advertising fee is not a single." The reason is because we choose the keyword is not accurate. So for beginners how to choose keywords. Small head bidding software small series here is proposed to put the keyword directly put the product brand keywords. The advertising ranking of the top three, the daily budget advertising fee of 100 yuan/day. The launch time can be put on all day. Choose to put accurate keywords is your bid for the success of the protection.


 


Reason: The conversion rate of sales is too low


 


has a lot of operation Operation bid Friend said I now the site daily traffic has hundreds of IP, but is very few transactions. The reason is that the conversion rate is too low.


 


customers through Baidu search your products, and then enter your bidding page, to produce a purchase, has a systematic process. If your auction page is just a copy of someone else's site, no other than the characteristics of the site, but only to change the 400 phone, so that customers are not easy from so many products to choose you.


 


During my bidding process I found that the most important weapon in improving the sales conversion rate was the customer witness. Video customer witness, text customer witness, recording customer witness. Customer Testimonials can turn your sales over 10 times times. In addition to the customer witness there is a 0 risk commitment. Customers worry about buying it here. If there is no effect, you need to adopt a 0 risk approach to reduce customer concerns.


 


reason four: not enough to insist


 


large part of the operation of the bidding is because of the profiteering, easy. and understand the bidding, now the Internet is a deluge of auction training ads. Big day to earn 1000 yuan clan number, let a lot of novice to enter the bidding, all want to earn from the bidding in their life in the first bucket of gold. 95% of the novice operating bidding will not adhere to more than six months, the large part of the people is to adhere to the one months, did not earn money, think that the bidding is not good, competitive bidding is too fierce. A few days ago, I was talking to a friend who was successful in business, and I asked him what was the key to his success. He replied: "Hold on!" because he felt that he was not smart enough, so he never pursue what he quickly do, but according to his plan, step by step to do, adhere to the end, will do a very solid, the result is the most successful.


 


Small head bidding software to provide trial writing.


 


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