Sum up the three methods of customer sincerity product joint marketing

Where customer-prudential products last year to obtain qiming investment, IDG, joint venture source, soft silver race rich, such as the third round of 30 million U.S. dollars investment, many often internet users found on the network where the ads began "overwhelming" to the swept, many people have doubts.

Prior to this, the creation of the clothing network direct sales Model "PPG" because of a large number of burning money to put ads, after the operation of the problem almost from the people's perspective fade out.

"We have about 70% of the marketing advertising in the network, is the use of partitioning mode, with orders will be paid to the network platform." "Every guest vice President Zhong to explain to this newspaper.

In fact, every customer from the inception of about a year, according to the report of Eric, its market share has surpassed the red Children ranked fourth, the top three are Jingdong Mall, excellence and when.

And its rapid growth by the outside world owes its strong marketing ability and internet sales experience.

"Network Direct sales this model is certainly not a problem, the key is the specific level of implementation." "Hu, managing director of June Hua, said.

According to the survey data of the users of the clothing, shoes and hats since 2007, more than mobile phones, notebooks and other digital goods, become the largest online purchase volume of commodity category. 2008 survey data showed that clothing shoes and hats category of goods accounted for about 27.5% of the net, compared to the second place in the audio and video books category 16.6% higher than nearly 10%.

Every customer sincerity goods, VANCL, this is made by the aged Internet clothing brand, I personally experienced a back.

Experience VANCL for the first time

The overall impression is very good. The service is very attentive. After I order and before the delivery of the forum in the online Customer Service section POST request to change the color, about one hours after the customer service call, ask whether to change. It took 4 days to arrive from Beijing to Nanjing. The box is very large and strong, built-in a brochure, a desiccant, and packaging cloth bags, there is a positive printed order information, reverse printing of the form of quick return of paper.

The clothes, the quality is very good, the design is concise, only has "the Vancl" the label behind the collar. This is related to the principle of "no printing good product" as aged.

The disadvantage: After accepting the clothes, I login to the site, and do not have a similar "received goods" such as the completion of the transaction button. This may not be a loss to the guest, because the word "delivered" has been shown in the order situation. But for consumers, the lack of this final "completion" process, the psychological seems not complete. Every guest may be able to improve.

From the first experience VANCL talk about affiliate marketing

There have been a lot of discussions about selling shirts on the internet, saying the truth in the old Vancl. I would like to borrow Vancl's "website alliance" to talk about the marketing of the department.

Affiliate Marketing the word, in the domestic custom called website Alliance. is a lot of websites to participate in a certain product promotion and sale of a website, never get the corresponding commission. Affiliate marketing was first used by Amazon and has been surprisingly good. hao123 site Many of the red Word link is a case of affiliate marketing (see xingping that year from the joint marketing received a lot of money). Zac to the joint marketing has a lot of in-depth insights and discussions, you can refer to. I do not want to go into this. I would like to discuss some more effective ways to use affiliate marketing programs to earn revenue.

I summarize the three methods of affiliate marketing:

Affiliate marketing, the core is sales, the way to earn revenue is to obtain sales commission. The core approach is to buy products on the official website through your own unique affiliate marketing link, so that the order is formed through your links. Having understood the rationale, there are three ways to do this: