Summarize the effect and contrast of various promotion methods of network marketing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The network Marketing Promotion method Many, the effect all how? which promotion method is good, which promotion method suits you? I am engaged in the network marketing this profession already 6 years long, now I summarized under the Network marketing various promotion method effect and the contrast, for everybody to share:

Search engine-oriented promotion

1. Bidding (Baidu Google 360 pay promotion). This kind of network promotion method can be said that I do network promotion, the effect of the fastest best one of the promotion method. From account to profit, just 2 months, if proficient in bidding operation method and customer service to force words, 1 months time you are making money! This is Baidu Google 360 bidding to promote the fierce place. But it also has a disadvantage, that is, spend money, every day you can clearly see their account of the money at 1.1 of the spend off. But it's much more cost-effective than you do with portals, newspaper ads, TV commercials, Subway bus commercials.

2.SEO website Optimization (Baidu Google 360 natural rankings). This promotion method is once the website keyword ranking up, do not have to spend money to search engine, so every day have order consultation, province paid to promote a large amount of promotional costs. But this promotion method has a characteristic, time consuming, does not like pays the promotion to be so quick, this is affirmative. Specific how time-consuming, this is mainly based on the keyword heat that is, Baidu Index, search volume and competition situation to decide.

3. Other third party website promotion rankings. Such a good ranking of third-party sites have Baidu's own platform such as Baidu Encyclopedia, Baidu know, Baidu Bar, Baidu Library, Baidu experience and so on, there are Soso encyclopedia, Soso asked, another high weight of the Business-to-business Web site to add edge, HC network, 1688, classified information sites such as 58 with the city, net, Bai ... And so on is not their official site rankings, nor search engine rankings. This kind of website promotion effect still can, only he also needs to publish the high quality article for a long time, only then easy obtains the rank homepage the opportunity. Some people only put it when the SEO outside the chain release platform, included can be, the quality of the article may not require so high.

The promotion of portal and news website

1. Media PR and press release. If you choose a large web site, the cost is high, such as Sina, NetEase, and news and your industry counterpart of the website portal. If it is low weight, not well-known small media site fees are low. This promotion generally has 2 kinds of purposes, one is for Word-of-mouth marketing, the second is to increase the quality of the site outside the chain, so as to improve their own site rankings. Not long ago in the medical industry is used more.

2. Hard advertising position. Put a bit of advertising on the news or portal site. This promotion method cost is not shallow, the effect is not ideal. Companies with no big money are better off not investing.

Promotion for social networks

1.QQ (QQ Group, QQ space) promotion. You don't underestimate QQ, the promotion effect is also good. In particular, the industry forum, the promotion of local forums, which with QQ, QQ group effect is the fastest and best. Now there are many companies specializing in recruiting QQ promotion staff. Used as a lot of QQ promotion, probably listed under: Popular products, such as skin care products, beauty slimming category, clothing, prohibited products, such as on behalf of the invoice, bad entertainment clubs, sales of traditional industries procurement, such as the industrial chain of raw materials, machinery, processing, production, business services, such as decoration, website construction, network promotion, web design , registered companies, lawyers service ...

2. Weibo promotion. Micro-blog promotion in the past few years the effect is good, but the micro-letter came out gradually seems to be poor effect. Why? I think it's because many of the so-called fans in Weibo are strangers, with little interest in interaction. It was fresh at first, and felt amused for a long time. Pay attention to the star, attention to the media also see more, for businesses to do sales, the cost is not low. I have contacted and Sina cooperation fans to promote, a short time thousands of of flowers to the site to the traffic is very little, reading volume and increase the number of fans do not know is true, for the actual conversion has no effect, and more data are feeling misty.

3. Micro-Credit marketing. Micro-Credit marketing recently noisy is too hot! So-and-so to sell fruit by micro-letter how much, such as a restaurant through micro-letter and make a big profit, do now are all enterprises, self-employed, want to cashing network name in doing micro-credit marketing, really converted a good case, also few appeared. I have also done micro-credit marketing, the situation is to see more information, and then click on the original less, attention to less, to consume less. I'm also constantly learning to study better micro-credit marketing methods. This time Baidu direct number came, I think to micro-credit marketing should help a lot.

4. Forum promotion. Forum promotion To do good results also very time-consuming. For the promotion of forum posts, the article should be written to hold the pipa half cover, the Navy to install more than the amount of leverage to have a level of response. Advertising for the forum to promote, that is to pay the money is directly. In addition to the very large people in the forum effect of good, no other effect. For example, the West Shrine in Nanjing is not bad.

5. Blog promotion. It's a long time cumulative effect. Blog better, to be good at the relationship with Bo friends, to be willing to spend time. If the blog many keyword rankings to Baidu home page, that effect is not bad. If only the blog platform to mix, the audience small, the effect is not good.

Popularization of Electronic Business platform

1. Taobao, Alibaba. Taobao's threshold relative to the Beijing-east of this type of electric business platform to low, the effect is good. Many self-employed can open shop in Taobao to make money. But it is the customer map cheaper to buy more, lower profit. Alibaba, for the traditional industry wholesale procurement is very good, no door-to-door to see goods, good reputation, especially convenient.

2. Jingdong Mall, shop 1th, Suning easy to buy and so on. The company has a formal business license to open the shop, the effect is good, but relatively high threshold, high cost. Can be entrusted to the platform operators to help you operate, you can also recruit operators to operate.

The promotion of electric business platform, not all industries are suitable, and some industries have no special classification, such as services: medical, domestic and so on.

There are many ways to promote network marketing, I only listed the most common several, my own experience, does not represent the views of all. If you have a good point of view, you are welcome to communicate with me. My micro-signal: wxiong499479120. This article for the net author of the original, the original address http://www.nicsem.com/html/ppc/222.html, reproduced please indicate the source, thank you.