Ten principles of website domain name

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If you're racking your brains for a name, see. com ... Ten Principles of naming

1 as the saying goes: "The name is not straight, the word is not smooth," the name is very important. Chinese people always pay attention to the famous, everything is auspicious, please a mouth color. But. The name of COM is very different from the name of the common Chinese character, the current URL only to recognize English, how to Chinese traditional culture into the deep inside the modern domain name form is really a lot of brains, and the domain name as an intangible resources, but also by the corresponding laws and regulations, the domain name registration, each country has detailed provisions. In our country, the domain name management imitates "the trademark law" to carry out, is protected by the national law, by the other company domain name or the product trademark name to name own domain name is the illegal act. But in the premise that does not violate above principle, who registers first belongs to WHO. Considering the above factors, the following points should be noted when naming your. com:

2. Action to fast domain name is an intangible asset, relative to the attention of the public is a kind of scarce resources, so there will be a large number of disputes registered domain names. When you think of a good domain name, you must be aware that at least 100 people around the world have thought of the name, at least 100 people have just thought of the name, at least 100 people will immediately think of this name. In order to make your favorite domain name not to be registered by others, you need to speed up the pace of application for registration. The sooner let your domain name be known to the public the better. Everything in business can be kept secret, the only thing that can't be kept secret is the domain name you have registered.

3. Although the oriental color is on the internet, but the Oriental cultural background and Western cultural prospects are very different. The same syllable to the Chinese and Americans may mean a completely different connotation, people caused a different imagination, so Chinese enterprises URL domain name must have oriental characteristics. such as China-domain, China-efax and so on, let people see it is a website with Chinese color. The simpler the better the domain name must be concise, easy to read easy to remember spelling simple. Too complex a combination of symbols is a luxury for the public's limited memory. It is recommended that your domain name (unit name) should not exceed 8 characters. Like Sina, Sohu, 163, 263, 8848 is very short, easy to spell easy to understand and easy to remember. Of course, there are many such good names that have been occupied by big companies or the Web Bugs ' personal homepage. However, as long as you give full play to your imagination, there are still a lot of not-rejected character combinations waiting for your discovery. To be concise, do not gild the lily, those can not be a combination of characters to be mercilessly removed. Avoid prefixes and suffixes with no personality, cyber, net, Tech, Digi, XYs, and so on, plus they only get "oh, sounds like the middle of the 90!" "Such an impression.

4. Strive for a loud and catchy domain name to be known to many netizens, it needs to be widely publicized in the mass media. Even if you don't want to spend too much advertising on the mass media, just want to win the quality of the content to attract more visitor, at least let the people who have visited your website to tell people around you, can gradually spread. and the name of the loud and catchy is easy to tell, easy to impress and let people remember. Like Yahoo,sina, syllable sonorous, floor sound, let a person "ear" unforgettable.

5. To conform to the company's own positioning language has the image, this language from the Lenovo impression to be consistent with your corporate image positioning. If you are a world-class company or intend to become a world-class giant enterprise, your domain name must be the atmosphere, to be heroic, in the name must embody the momentum of world-class giants. In this regard, there are also reference to the name, such as China-domain (in the middle of the network), China-efax (in the Network), Chinaren (Chinese China Network), a brief name in the embodiment of the spirit of the nation. Again such as Byair (Masters Network), both English and Chinese names from the good, it is easy to think of its engaged in the wireless communications business.

6. Avoid the use of descriptive words a concise descriptive word will undoubtedly give you a place on the internet, it can quickly establish a sense of brand identity, and the search engine for products and services to benefit a lot. If you're selling alcohol online, it's a good idea to use wine.com, but how do you want to expand your business to beer, drink, or even instrument clothing? Do you think that a consumer who wants to buy jeans will go shopping in wine.com? Therefore, for the long-term development of enterprises, it is best not to describe the language, so as to leave the future free gallop space.

7. Creating a unique Internet of individuality is the attention economy, the battle of the eyeball. So, how to attract other people's attention to your Web page? Of course, the content and business methods are important, but the role of the name can not be underestimated, a unique domain name implies your unique content, the Internet to provide information consulting network is a dime, but why others do not use Ask.com as a domain name? The simple 3-letter Ask is an unmistakable guide to people. This is a website about answering questions.

8. Experimenting with unexpected combinations to create relevant descriptive or even somewhat imperious names means the best bet on possible domain names in the future. In fact, the unexpected combination of words will make people instantly produce a guess imagination, for the creation of a brand to lay a solid foundation, for example, net and big are two obscure words, but the combination of the netbig let people imagine Unlimited. Its literal translation is "The Net is big", can let the person imagine to be "the network space infinite vast", explained this website to oneself strives for the goal the expectation.

9. Creative imitation of international well-known web site, through their early efforts to establish a well-known brand, creative imitation of it, will bring the effects of the wind and waves. However, this imitation can not be too clumsy, should add their own creativity, and suitable for China's national characteristics. In the United States to mention the online bookstore, everyone knows to find Amazon, Amazon is the early online retail business typical. Amazon is the name of the Amazon, the largest and longest-growing river in the Americas. Mount Everest is the highest peak in the world and is a mountain in China with a height of 8848 meters. So as China's E-commerce site domain name, 8848 more appropriate. Another excellent example is Yahoo as the world's first well-known search engine, its registered Chinese name is Yahoo, Hujiahuwei, then also do search engine Chinese website called Sohu, it is wonderful.

10. Note Spelling tips The Chinese characters cannot be used directly as URL addresses. At present, the world's universal URL domain spelling can only use Latin words or numbers to describe the domain name. Frequently used methods are:

(1) Hanyu Pinyin, such as (2) Arabic numerals, such as (3) English words or the first letter combination of English words, such as (4) The combination of English words and Arabic numerals, such as (5) The combination of English words and Hanyu Pinyin, as (6) in short, for your own. com up a good name to take into account a variety of factors, the above talk is just a discussion, hoping to cause everyone's thinking, although many good names have long been registered, but as long as we dig deeply, will be able to get unexpected surprises.