The design idea of the directory of optimization of website structure

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Today on the Internet, I found a website to make the author very depressed, his web site does not have directory navigation (or his navigation is the same as the background color), the following is a picture, the picture below is two lists, such as the news list, and the news is collected from the Internet, posted on the intact. Of course, his site did not have any accidental Baidu K, if not be K, then explain Baidu problem, hehe! In the previous article we said the construction of the text link (http://www.admin5.com/article/20120204/406180.shtml), below we say the classification of the next directory.

In fact, the catalogue can be divided into you can divide according to the user, the equipment class may according to the material to divide, also may according to the user custom to divide and so on, in the catalogue classification time we must take into account each element comprehensively, as far as possible can maintain a balance, this is the catalogue classification final determination key. Below Weifang seo Songlianjun us to refine the catalogue classification should conform to the principle:

1. Popularization as far as possible

Consider the user, as far as possible popularization, is able to let entry-level users (rookie) can know the meaning of your classification name, that is, can immediately find the content he wants, not too professional. For example, SEO the word, seo popularization meaning is the site rankings and keyword rankings, specialization refers to industry terminology, we want to ensure that most users come in your site can understand, so that users look very comfortable, rather than in the wording.

2. Take into account the key words in the subdirectory ranking

Directory is a good resource, the directory can do long tail keywords. The search engine will crawl our fixed modules, and then give the second weight in addition to the first page, and then crawl the contents of the directory according to the tree structure, and vote on the contents of the catalogue. But some seoer consider the user experience purely, regardless of rank. Now, many of the Web site directory will have a product center catalog, "Product Center" that the word will be searched? Even if it does, does it have anything to do with the products we sell? We are the user experience to do the best, but no users come in, then the site is meaningless. For example, you are very talented, you are very handsome, but you stay at home all day, can not find the object. So, the user experience and keyword rankings should be in line with each other, we are doing the site, to the two to achieve a balanced.

3. Consider the whole station relevance.

This is very important. When we go to some enterprises to stand, we will find that many of the site's directory is "Contact Us", "Success stories", "technology-related", "Company Profile", "corporate news" and so on, with these products unrelated to your business to do your navigation, is meaningless. This is one of the many corporate sites that are now easy to make, and if your company's corporate station is doing it, then it's out. Enterprise Station to show the unique creativity of the enterprise, where your ideas come from, ideas from the beginning of navigation. The same directory navigation, search engines will not give you bonus points. Not only will not give you bonus points, even included are very difficult.

4. Fewer than 8 catalogs

Generally small and medium sized sites, the directory is best not more than 8, small and medium-sized sites compared to the advantages of large sites are streamlined, clear, users in the shortest possible time to find his content, a look at it. The more The catalog is divided, the less the content or product will be in the lowest level, which increases the user's choice cost. For example, during the war of Resistance against Japan, we set up guerrilla units in the village as a unit to facilitate the operation, because the guerrillas are particularly strong, the number is small, the enemy can not send a regular large force to eliminate, because of its flexibility and mobility is particularly strong. Another example, the Cloud Xuan GE novel Network, the station's directory is too much detail, part of the contents of the content in the home page has not been called out, made a very serious mistake. In this way, the reader can understand.

Well, the author of today's article is written here. If this article has feelings for you, vote for it. If you feel that there is anything wrong with Songlianjun, please accept your criticism and guidance. Above original article by the real-name Network marketing Team Songlianjun original. Original Address http://www.wfseo.com/?p=29