The initial website construction station person rationally treats the domain name brand protection

Source: Internet
Author: User
Keywords Domain name brand protection very or

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Domain name brand protection in today's internet industry is no longer a novelty, whether the Enterprise Domain name registration or personal domain name registration, have begun to pay attention to brand protection. For the domain name brand we say familiar also familiar with, say strange also unfamiliar, why say so? This mainly boils down to the domain name brand understanding. May be a lot of people talk about the enterprise Domain name brand very good understanding, think domain name brand is corporate brand and product brand network derivative. In fact, many enterprises are doing so, and for those who do not have their own brand name brand is very confused, meaning that you even have no brand where the domain name brand. You do not laugh, after all, netizens do not understand these.

In fact, sometimes we look down on netizens, many people actually know the domain name brand this matter, or they did and big enterprise domain name brand protection the same thing. I remember meeting a customer, saw a local sex industry website, took a breath to buy. com,. cn,. NET and so on a series of domain names, so that its web site on the line there are seven or eight different suffixes of the domain name can be accessed. This is very bad for setting up a website brand. A brand to establish the first to do is single-minded. Just imagine, your site is online, there are seven or eight Web sites can be accessed, to let netizens remember, perhaps they will think that this is seven or eight high repetition of the site. I never knew what the customer was thinking. A bit far away, we'd like to take a look at Sina Weibo such a big guy why do this?

One is to facilitate the application, the second is the Domain name brand protection, but also believe that netizens will be more and more understanding of domain names, so this prerequisite must be done, but also to help him from the industry beyond other peers. Perhaps in the future Sina Weibo in the application of Internet technology will also go extinct, but its combination of domain name to do the brand's way can be affirmed. The website and the network brand's success is many, but its domain name brand will become its whole brand development important part even the core part, especially the Internet enterprise its domain name brand application success will be its website success one of important factors.

For domain name applications, generally we will be divided into three levels, the first layer of rice to invest in agriculture, the second layer is the terminal used to build stations (main application), the third layer is used to internet users. Obviously we're talking about two levels ahead, and related to the end of the domain name brand is the second level, perhaps you also see the domain name used to build a station, which itself produced the nature of the brand, the site can also become a brand, these are the future Domain name brand development is an important direction. However, small series or to say that there is a domain name brand protection is a good sense is also absolutely to promote, in the initial stage of the site is not necessary to work in this area, both increased investment, also can play a good role. As mentioned in the previous customer, a website has seven or eight access addresses, for netizens is very confusing, not to deepen memory.

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