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Reporting key points
Internet users grew 88 million from 2007, an annual growth rate of 41.9%.
The number of Internet users in Guangdong province is up to 45.54 million.
The usage rate of Internet news increased nearly 5%, the network news user reached 234 million people
Chinese bloggers have reached 162 million, with 1 blogs per 8 Chinese.
The number of mobile internet users reached 117.6 million, a 133% increase from 2007, including the credit of the cottage machine
35.2% of all netizens, become the biggest netizen group
The two-degree report on China's Internet development status was released yesterday (13th) by the China Internet Network Information Center (CNNIC) in Beijing for the 23rd time. The status quo and characteristics of internet development in China are presented through reports. According to the report, as of the end of 2008, China's internet users reached 298 million (over the past six months using the Internet 6 years old and above Chinese citizens), mobile phone users up to 117.6 million. The internet penetration rate, for the first time in 22.6%, exceeded the global average of 21.9%. Compared with 2007, the 10-19-year-old netizen ——— is the proportion of "a", which became the largest Internet user group in China in 2008.
The internet is becoming increasingly popular with people with low academic qualifications
Statistics show that 2007 10-19-Year-old netizens accounted for 27.8%, 2008 growth to 35.2%, for the first time more than 20-29-year-old Internet users. After replacing 80, it became the largest group of netizens.
The report argues that the increase in the size of the group is partly due to the "school pass" project of the Ministry of Education, on the one hand, because "the Internet's entertainment characteristics increased its penetration in the youth population, network games, network video, network music and other services to the Internet in the age of the popularity of the population played a role in promoting." ”
Because this age section netizen mainly uses the net swims, the video and so on service, to the search engine utilization rate is low, causes the search engine the overall usage rate to drop.
A related trend is the Internet increasingly to the low education population popularization, compared with the 2007, the Internet users of post-secondary and higher education population decline, high school, junior secondary education accounted for the proportion continued to rise. High school/secondary education Internet users accounted for 39.4% of the total.
In addition, the size of the rural Internet users reached 84.6 million people, the proportion of the rural population of netizens rising, the Internet is constantly infiltrating into rural areas.
At the same time, the report shows that in the provinces of China, the number of Internet users in the western region has increased fastest. Among the eight provinces with a growth rate of more than 60%, six in the West, Qinghai, Yunnan, Guizhou, three provinces the fastest growth. And the most netizens are still Guangdong province, up to 45.54 million people.
Broadband is the mainstream mobile phone also merry
Internet users spend a close relationship between the time spent online and the age of the Internet: The longer the age of the Internet, the longer the time spent online. Home, internet cafes are the Internet users of the main two places. But for different identities of netizens, their Internet location there is a very obvious difference, among them, physical workers and laid-off unemployed people more in Internet cafes.
The proportion of netizens accessing the Internet through broadband has accounted for 90% of the total netizens.
The growth of wireless internet in China is also quite alarming. Data show that 2008 use of mobile phone internet users more than doubled in 2007, reached 117.6 million. Mobile internet has gradually become a mainstream network access mode, and quietly popular.
Cnnic believes that the surge in mobile internet users, mainly due to operators of mobile internet access, the growth of Shenzhou users and Shanzhai ——— "Shanzhai machine in 2008, the rapid development of mobile Internet support and low purchase price, for users of mobile internet access to provide a hardware base. ”
Online job growth fastest
The report shows that the fastest-growing applications in the 2008 survey of major Internet usage are web jobs, blog updates and online shopping. Among them, the prevalence of online job-seeking among college students was 29.5%, and the penetration rate of office staff and peasant workers reached 23% and 23.7%.
The usage rate of the network media was increased by nearly 5% compared with 2007, reaching 78.5%, the user group grew 79 million and reached 234 million people. CNNIC believes that the network media has been standing in the mainstream media ranks.
The influence of the blog is further strengthened. Of the 298 million internet users in China, 162 million have blogs, which means that 8 Chinese people have 1 bloggers.
CNNIC analyst Zhao Huibin said that the increase in the number of bloggers, active blogger size expansion, mainly because, in the past year, as the popularity of the blog more and more high, the real world of social relations more and more into the network world, the development of the blog to benefit from the SNS atmosphere, and get a good growth. The great events of the 2008 have greatly stimulated the desire of bloggers to express themselves, which has contributed to the rapid growth of blog content in bloggers and the web.
Cnnic Liu highly of the development of the Internet's supervisory function: "The internet has made the Chinese more concerned about important events in the country and made the information more transparent." Some leaders mention that the internet will also reduce some of the corruption. The network brings the change to China is very big, cannot say the earthshaking, at least is said that it brings the benefit absolutely far is bigger than the negative disadvantage. Of course, in turn, the development of China's Internet needs to be guided by health. ”