The novice summarizes the most practical website promotion method at present

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

At present, there are many methods to promote the website, it is especially important to find a suitable method for the enterprise's marketing and development. The enemy, win. Research competitors, targeting their weak points, so that people have I have, no one I have. Do not hold down the goal, only to see how strong your executive force. Simple things to do repeatedly, the effect is also good. In this summary of the current Web site application of the most common methods. Website Promotion Sketch:

First, free BSP blog promotion

The third party's blog is not only a free promotion website brand, enhances the website popularity effective way, thus finally the traffic imports the website. Turn it into an entity customer. Blog promotion should be expanded from the following two points:

1 to open a blog in the High-profile blog. such as Baidu Space, Sina, Sohu, NetEase, search Room, Enterprise Bo and many other well-known blog to open our corporate blog. Update the content of the blog every day, including the Daily News information and social hot topics or industry technology authoritative guide. Article writing must be purposeful, targeted. Smart to join the company's information, so as to achieve the role of marketing.

2 in the Aggregate category blog or (SNS) community promotion. Registered account, add friends and join a variety of groups, every day to update our own blog articles, the article content as BSP blog, the last use of Aggregate blog share function to promote. The classical article shares the quantity to be quite big, only then sees you to have the skill to write out.

Second, the Forum promotion

Select a popular forum for publicity enterprises, to create corporate image. The article Best is the marketing nature of the soft text. Naked ads are easy to remove. In the relevant column to publish a related article, clever to join the enterprise publicity related information. Also can choose the current social more popular topic article, attract eyeball; at the same time, take advantage of the signature in the forum, in the Forum will be personalized signature set to become the company's website link, this also can play a very good publicity role, but also can increase the site outside the chain, to promote ranking has a role

Third, the third party platform's information promotion

This method can effectively occupy the first page long tail keyword ranking. At the same time also improve Baidu related domain. The most important thing in this way is the post ranking. For a series of long tail keywords have the purpose of posting. Can be roughly divided into the following areas.

1 Classified information platform and free business-to-business platform

Domestic fame Large classification of information flow, high weight, easy to collect post. Rankings are also better. Domestic free business-to-business platform than more, the weight is also good. Register and publish content in the form of classified information.

2 the promotion of question and answer platform

Register a number of accounts, and then to ask questions, the question is about the enterprise products such as the relevant situation, and then after a period of time to answer their own, the content of the answer is of course the enterprise or product specific circumstances, and finally a period of time to adopt their own answers as the best answer. At the same time more to answer other people's questions about enterprises or products, content can be added to the best site links, so that has played a very good publicity role. There is the use of Baidu encyclopedia to promote, to edit the enterprise product-related phrases, references to write the above content from a certain web site, and write the Web site. But now Wikipedia, Baidu know has been abused. Difficult, peer report serious.

3 The use of recruitment or publishing tasks to promote

Sign up for a free recruitment website or a platform to launch a business-related recruitment or assignment. Rejection。

The promotion of soft text

The role of soft text promotion is beyond doubt. Have good writing skills, indeed to promote the site to reduce the workload, received the effect that is just.

Search engine Optimization (SEO)

The above four aspects of the promotion are served in Search engine optimization (SEO). The layout of the keywords is distributed in the home page, the section page and the content pages. Home mainly to do some brand words, column page to do column-related and user groups pay more attention to the word. Content pages revolve around a product or enterprise for purposeful placement of keywords.

1) Article

Content is the soul of the website. Site content of the original degree of direct impact on the weight of the site. Article refinement does not seek more, with marketing nature, is really the user really want to find information. What else is there to worry about? This can also reduce the site's bounce rate, increase the length of the site visit, from increasing conversion rate. Article minimum standard is included.

2 Station optimization

Reasonable site internal link construction, can improve the search engine's collection and website weight. Breadcrumbs Navigation, article and article between the directional anchor text can effectively enhance the site page weight and keyword ranking. The appropriate anchor text between the article and the article is an important way to distribute the weights within the website and promote effectively.

3) outside the chain construction

The construction of outer chain must be a gradual process. The regularity of growth is crucial. High quality related to a wide range of external chain can effectively improve the weight of the site. Outside the chain construction is also a long-term process. Enterprises with funds may consider buying the chain.

At present very practical website promotion method individual feels mainly is above several. Welcome everyone to Exchange. Finding the right one is the most important thing. Long-term adherence, there will be a good harvest. Or the three words: executive power.

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