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For website optimization, we are very concerned about the site's daily IP and PV value changes, I hope the site's visitor data steadily rise, visitors return rate and page browsing times can have a good growth. But most of the time our data may not be as expected. It is often found that many visitors from the search engine are directly jumping out. So how do we change that? The way to retain visitors today is to share with the letter. As these included in the page, are we have to make full use of, and many webmasters may ignore it.
For these included pages, we will only look at the search engine keyword to see which page is imported. But rarely to pay attention to this for the site to import traffic to the Web page is done up and down the link, whether there is a good user experience, whether it is good to achieve content and keyword relevance! As a site optimization maintenance staff, if you can guide these first-entry visitors, our site will be able to more fully display to visitors. Access to the site depth, the user stickiness will have a qualitative improvement. To improve visitors ' access to the site, we can start with the following three aspects:
The first is to find the site page from the Import keyword
To improve the user experience of the page, for example, when we are sending articles, we do not know that the page can be included, and what keyword to import traffic, but through the analysis of the current import of this keyword, we can be targeted around the keyword to modify the page, this is also in line with the current Google search new algorithm content relevance.
The second is to make local anchor points for the imported inner pages
The main purpose of this process is to carry out the import and export construction of the upstream and downstream articles page, not within the chain optimization, so the core of our construction is to do around the content, the method is in the article content of some very important words to describe, but this description is not directly in the text to add links to related pages, But the anchor point in front of the bedding Guide. For example, about 007 Financial Network has an article on the spot gold opening process, guest visitors if you search through the keyword from the search engine to this page, we can easily add a descriptive sentence "If you are also worried about the security of funds, you can first look at this article:" After the downstream article anchor points. This avoids the tedium of stating that the anchor is only built for the inner chain.
The 3rd is to improve the user experience of the import page.
We all know that Baidu and Google, the former open platform is the opening of their own platform, where you can easily find his home open things. The latter is actually open, and the word of mouth is very good. Do not discuss who is good, I just want to say that we should learn Baidu box, Google put. Box is the first time to achieve the customer want, according to the importance of import traffic keyword, we can provide more content on their own website related pages. And Google's put, for example, he wants to find 007 Web site, if I do this keyword, then I will be on this page on its website. So even if the visitor jumps out directly, we can't deny that he won't go back to the site the same way again, if you've had the same experience when you used a search engine, please try it. Because you are also a visitor to someone else's website.
Need to learn to be targeted. Let visitors inadvertently love our website, we should let the site to the user value, only the site has access value, can accumulate more repeat customers. When you have done the above method, it seems that we also provide the site to visit customers when doing a very beautiful inside the chain of construction! There is a saying is that the heart to pick flowers, inadvertently inserted willow shady. This article is shared by the old man Net (www.laoren.cn) and the letter experience. Turn A5 to start. Please indicate the source, thank you!