Tips for naming web site URLs

URL naming tips are optimized for internal links within the site, in real life, we often use English, Chinese and phonetic three forms of the name of the URL, next, White will be from these three common naming forms to introduce the naming techniques of the URL.

English name Form

The English word form of the keyword as the part of the URL is one of the most commonly used URL naming forms, especially for English search engines (such as: Google), in use, we need to pay attention to the following two points:

1. The constituent words must be separated by delimiters, for example: Www.xxx.com/company-news

Company-news, you must use the separator "-" to separate, or search engine simply can not identify what companynews such words mean.

2. Use of the actual word or phrase, do not take for granted the word, that does not have any effect.

Chinese name Form

To use the Chinese naming form for keywords, the Web server must support accessing the directory in Chinese name. Although Baidu search engine can retrieve the Chinese URL, but not all search engines are supporting the search for characters, and Chinese URLs do not attach importance to, so we recommend that as far as possible do not use Chinese characters to do the URL

Phonetic naming form

At present, the absolute part of Chinese search engine support desperately form of keyword search, so search engines can also identify Chinese pinyin URL, for example, we use "yuedu" as a "reading" section of the page URL components, form such as http://www.ma4.net/yuedu/.

In URL optimization, we should choose the most suitable URL form according to the actual situation of the website, and avoid using unrelated words and phrases as URLs.