Tong: Tips for making online sales grow crazy

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E-commerce is getting more and more hot!

There are more and more direct Web sites for Business-to-consumer!

In the context of the financial crisis, are you worried about the inability to upgrade your online sales?

Tong here to share the most effective strategy of the series. These strategies allow your sales industry to grow at a minimum of 200% without increasing the amount of online promotion, and 200% is a conservative figure. Here are a few tips:

Tip One: The rapid growth of potential customer databases

Browsing the site of many people, the direct purchase of fewer people, the vast majority of sites are let these people quietly come, quietly walked, wasted a lot of potential customers.

So, be sure to use a skill, seduce landing your site most users are willing to leave the contact method first. That way, as long as you continue to develop a database marketing strategy that allows potential customers to accept, they will become your customers.

What techniques are used? Must combine the specific website localization to plan, but must remember this sentence: In the face of very valuable temptation, most people will not be stingy to leave a contact method.

For example:

1, free download valuable information

2, free online lottery

3, free to obtain product trial and so on.

Calculate, if your site 10,000 traffic per day, can seduce 20% of new visitors leave contact information (do not think 20% this ratio unattainable, I am currently operating in some projects, the highest proportion of 50%), so that a year down, your site will be able to accumulate 700,000 potential customer data.

When you have a large number of high-quality potential customer database, even if you no longer put a penny to promote, as long as the database marketing to do well, your sales will continue to grow, how to match other skills, is crazy growth.

Technique Two: Product introduction copywriting optimization

Product introduction is to impress the customer one of the most important factors, but at present most of the users of the website is just a simple product model and other professional introduction, the lack of a hook caused the user to buy impulse introduction.

How is the copy written?

Core two principles:

1. Selling benefits: Describe the benefits that your product can bring to the customer

2, sell feeling: Describe the customer has your product after the good feeling

This writing technique I summarize a very high conversion rate in line with the sales psychology of the copy structure, see the following article in detail:

Tong: The application of psychology in Network marketing

Http://www.tongwang.cn/Research/3336.html

Tip three: Impress potential customers with customer evaluations

Most people have a herd mentality, so when you buy a product, other people who have purchased a comment on the product will have a significant impact on the potential customer's purchase decision. So each product below should be reasonable to put more than six or seven from the customer from all angles to this product good evaluation.

I used to let one of my clients work on this one, and sales grew by 75% in one months.

Tip Four: Tips for improving customers ' repeat purchases

1, Coupon strategy: A customer after a successful order, we must give customers a coupon, and then within a certain period of time, the purchase of products, coupons can act as a certain amount, but expired. This way, the customer will try to spend the coupon or give it away to his needy friends.

2, Database Marketing: Periodically to the customer's push to the customer valuable information, and reasonable ancillary product promotional ads. Most E-commerce sites in the country will only blunt like customers push ads, this effect is very poor. If you want to think about it, be sure to send the customer the information they like. Reasonable integration of wide, what information customers like it?

Valuable to customers

Let the customer move

Make Customers Happy

Let the client make you care about him.

The above 4 simple techniques, you can try it first, experience your sales in three months can improve how much?

Of course, there are a lot of skills to increase the network sales performance, if you want to further increase your sales performance, please carefully answer the following 9 questions:

1. How much does it cost to promote the network?

2, these network promotion chose those means?

3. How much traffic did these methods bring?

4, how much of these traffic volume PV?

5. How much consultation volume did these views bring?

6. How much of these consultations have been converted?

7, how many of these customers repeat consumption?

8, how many of these customers word-of-mouth spread?

9. How much revenue have you generated from these sales?

Network Marketing, the details win!

The previous mentioned 9 questions, 8 links, these 8 links, each link, there are a lot of details to improve, there are many skills to improve.

If you have detailed statistics on the above data, you can send a copy to my email address: wangtong@tongwang.cn I can give you more accurate strategy. At the same time, I also welcome friends to communicate with me.

Perhaps, you do not make accurate statistics, then from now on, immediately start statistics, and then one months after the basic data for reference. Then you need to constantly find ways to improve the conversion rate in each link, so that your sales will continue to improve.

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Author: Tong

Starting: Network Marketing Planning Network