Uncover a high Weight website optimization skills

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Because the company's Web site recently revised, resulting in a great change in the rankings of the site. As seoer can only constantly observe and analyze the competitor's website, digging up some of the SEO techniques that I didn't know before. Today Pange share an analysis of the industry in a comprehensive ranking of a better site to use some SEO techniques.

First, the basic website SEO information

From the above label can be seen, the site is not like the SEO trainer said, the title and keywords and descriptions are naturally reasonable to appear all the keywords of the site, and the site's keywords far beyond 3-4 keywords. Smart people can see why this site's keywords are Shenzhen, brand, high-end and companies and so on look unrelated to the keyword. Yes, he just want to multiply by matching way more keywords, from the site Baidu traffic is expected to be able to see his method is feasible, but the premise to the site has a certain weight Baidu. If it is some of the low weight of the site to adopt this approach is undoubtedly to increase the difficulty of Web site optimization.

There are also some people say the site's keyword is not in the time of necessity is best not to change. In fact, this statement is wrong, the correct argument is that the site's keywords or headings and other aspects of information do not change frequently. Only frequent changes will cause the right to drop or K station and other aspects of punishment. General website of the site half a year slightly modified keywords or labels and other aspects of information will only improve the effectiveness of the site optimization. Because it is impossible a new station just started on the home page to do a Baidu index thousands of of the key words, it is certainly a huge cost of human and material resources.

Ii. content relevance and renewal cycles

The above picture is the content of the homepage of the website, the updated article or the information are the knowledge of the website construction, very few or even have not like other website which updates related website promotion and website optimization and so on related knowledge. The author checked, most of the articles are original. A website two years time, only contains more than 600 articles weight can reach 4. From the side can also be seen, the number of articles included and Baidu weight really does not have much relationship.

From the above picture can see, the website article updates the speed is relatively slow, but Baidu snapshot is relatively new. So if a website does not have content to write, you can not write. Do not want to improve the speed of the site to copy and paste other people's articles, it is better to copy and paste the time out to send out the chain.

Three, the chain more

The above column is placed in the column home, so small a column, you can greatly reduce the depth between the pages, if a site too many articles, it will indirectly increase the depth between the inner and inner pages. This is a cliché, but some sites are not used.

Iv. Top details of home page

This is the homepage of the top of the information, people know that the weight of the site is decreasing transmission, that is, the top of the site's weight is the highest, the site at the top of a paragraph to describe the company. Then in this sentence embedded in the site's keywords, improve the weight of this keyword allocation value.

As a seoer only continuously analyze and learn the strengths of competitors, and apply to daily work, can improve work efficiency, improve their own skills.

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