Wedding Photography Marketing Promotion Program

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

I have a friend in F64 wedding photography company to do SEO, always complaining about their site rankings not how?

Keywords of their website: Wuhan wedding photography, Wuhan wedding photography studio. I Baidu a bit, are on the third page.

After a careful analysis of their website, there are mainly questions:

1, the homepage is the Pure Flash page, and has applied the frame (frameset).

2, there is no real text content and links.

3, the site all the internal pages have not set the keyword and description.

4, website theme content text and links too little, not conducive to search engine included.

The following is my website for the photo studio company to develop the optimization of the implementation of the program and norms!

First, the Site page optimization

1, for each page to increase the title of the match

If it is the homepage of the website, then the title suggests using the site title to be able to represent the company, the organization title; f64 Wedding photography. Other forms of the page, the title proposed to be made with the annotation form of the refinement and generalization, which allows your hidden users through the search engine title quickly access to your page.

2, the website title must include the website brand keyword

Users in search, the search is the keyword, not the company title, in accordance with the search engine crawl affairs, as long as the title of the relevant key words can be searched by users, the title status is very precious. For example, the photo studio industry, customers will search the element wedding photography, wedding photos, artsy and so on, so as to be, these are within the scope of the selection.

3, logo pictures need to explain the ALT description, link to the home page, to help users to visit the internal pages of indirect click into the homepage

4, navigation less with pictures and Falsh, although even with the text. Use Flash to do navigation first, high user experience

Because many user viewers are barrier flash. Second, the search engine can not identify the flash side of the form, so do the search engine, you this station is no navigation, storing in the collection and site rankings.

5, the Product keyword density distribution should be appropriate

Search engine in accordance with the keyword density decisively the theme of the site, as usual between 2%-8%, density is too low, the theme is not prominent, the impact of ranking; Too much density, cheating suspicion, will be down right can be k!

6, the bottom of the site need to increase the record number and copyright information

In search engine crawl, prove this site is legitimate, the more the material value, can increase the weight of a certain. On the site included number of purposes and the promotion of ranking is bound to assist.

7, website static

Whether it is ASP, PHP, JSP,. NET, and other static measures, all necessary to read the form of the call database, talent to represent data, compared to the large amount of traffic, to promote the database read times, occupy a lot of the capital, affecting the site rate. And the site made static, indirect removal of the control of the reading database, eliminated the key, improve the response rate of the site echo. More easy to crawl, search engine SEO rankings more casually improve

8. Sitemap

Site map so that the entire site links to a clear, Bento readers find the form I want to find, the search engine is also very good. One is the ability to let spiders watch the entire site link, for the search engine to point to some static pages and difficult to reach the page.

9, Website statistics

Observe the site keyword routing, analysis of data, analysis of user needs! More beneficial to the next step of the Web site to promote the formulation of the program.

10, observe the site included cases, keyword ranking situation

In accordance with the Daily keyword collection and ranking situation, the proper mediation site keywords, and targeted to the lower ranking of the keyword further perfect.

11, the law of the updated form of the website

Every day to maintain the form of updates, Wedding industry Web site form can be updated small, suggest that the studio site set up a message board and BBS, that is, to promote and the invalid exchange between customers, but also improved the site's difficult to update the problem.

This article by http://www.pkseo.com Webmaster: Duchoping Original, starting on the A5, for the respect of the author reproduced please keep.

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