What is the optimization of website optimization?

The ultimate goal of the Enterprise Construction website is to realize the online sales, and it is widely said that it responds to the theme of network marketing in the Times. From a narrow point of view, the effect of Web site optimization directly affect the performance of the Web site marketing. Speaking here, the author of the small Dan to ask you a question, the site optimization in the end what is optimized? Or what aspects of the site we want to optimize it? See this problem guessed most people think is SEO optimization skills! And for web marketing really just that? Obviously it's not possible!

Web site marketing to get online results, the quality of the site itself, the industry trust is essential. And these are our website optimization work is starting point. The following and the author D.J. together to understand the site marketing a few start point bar!

First, the site optimization of the key points: the quality of the site.

The quality of the website is straightforward to say is the website quantity. Generally speaking, when it comes to the quality of the site, we think of the site content, the fact that the quality of the site is a comprehensive value, content information is only one of them, of course, we can see it as the subject is not all.

1, the website design is the website Quality First body sense point. When the user enters the website first to see should be the website "appearance", the clear website layout, the page color collocation will give the user first impression to add points, simultaneously also can increase the user experience. If your page design is unrestrained and industry theme does not match, then will only take a user and search engine bad impression, and how to favor it?

2, the site content is the quality of the site's first concern. We know that the user needs mainly through the content of the site display to solve. Can solve the user problem of the site will be loved by users, you can get votes plus points. Therefore, the content of the site to your fine not expensive, expensive, not redundant, not to increase the collection of the site and the wind horse does not phase and the junk information on the site. Such a result, do not say whether it can be included, even if it is included in the text problem is not consistent with the points dealt with, not worth it!

Second, website optimization Focus: Industry Authority recognition.

A website wants to obtain the user's approval, the first step to do is to shoot the authoritative recognition degree in the industry domain. Allow users and other competitors in the industry to focus on you, so that you can improve the search engine's attention to you. Generally speaking, the authority of users to identify the site is mainly through the rights of the site is worth points, even if Baidu denies the existence of weight, but can not deny that the weight in the user's heart of importance. How to enhance the weight of the site little Dan has talked a lot before, and here is no more narration. Here to tell you, your site to do the industry's high authority will affect the industry rectification point, prompting search engines to your content, so as to enhance the site in the user's heart status.

Third, site optimization of the tagging point: The popularity of the site identification rate.

In the site to establish an industry authority to identify the degree of the site itself at the same time the popularity of the identification rate will be increased. Site popular identification rate is simply the site popularity or site audience volume. The website marketing premise is the website conversion rate, but these foundation is the website traffic and the website audience quantity. Years of experience in the network can be summed up, and finally contributed to the Web site online as a single customer is mostly from the site of the transformation from the audience. Therefore, the website optimizes another key point is uses the technology to enhance the website traffic and the website audience, forms the user thought orientation.

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Thank the Netizen Xiao Dan's contribution