What kind of Web site is in line with the user experience?

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    User experience (user experience, UE) is a purely subjective feeling that is established in the user's use of the product. But for a well-defined user group, the generality of its user experience can be realized through good design experiments, and the user-centered, people-oriented more and more attention.

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    So for our site, what kind of site is in line with the user experience? Some friends will say, to solve the user needs, but, what is the user's needs? If we do not know what the user's needs are, then how to address the user needs?
 
    But what is the purpose of our website? is to make money, not what to solve user needs, then how can the site to make money? First of all, we must locate our own products and services, for which people will use our products, which people will be our potential customers, so often these people and potential customers, their needs are certainly not a single, they may want to understand our products and services, perhaps just to do a survey, check the information, Only a very small number of people need to buy our products and services directly. So if we can only meet these very few people who want to buy products and services, we meet the needs of their users, this is a very small number of customer needs.
 
    So for Baidu, our site only meet a very small number of user needs, then it will be defined as a user experience very poor site, of course, there is no ranking. And Baidu is to rely on Baidu to promote to make money, and Baidu promotion is specifically to meet the needs of this part of the user. So. Do you know how to do the user needs?
 
    A friend said, "We do the website is to make money, yes, but they want to, my website one on-line, one months, or three months to make money, otherwise there is no motivation, I just think, this is only to see the immediate interests of the people." Because we all understand, do the website, do rankings, do SEO is a long-term process, if you even have no patience, I advise you or do Baidu promotion may be more suitable for you! Put it right now and it will work.
 
      The user experience of a website is good, it depends on whether you meet the needs of most people, but the majority of people's needs, for us will not profit. And those who will make us profit are mingled with these people. If your site is only for this small number of people to do user experience adjustment, then you will never have a good ranking, because you are not satisfied with the needs of most people, there is no good user experience, of course, ranking is difficult.
 
    So when we do the user experience, the most important part is the survey related, what most users want? Only to study what these people want, we have the opportunity to do the user experience to meet their needs, then the natural site user experienceIs high, the ranking will naturally have. But in the ranking of this time, we almost will not have a profit, is simply an investment phase, and this time period, is often a relatively long process. So after we have a good ranking, and then we consider the needs of the small number of users who can make us profit, the user experience of our website will be reduced after we solve the needs of this part of the people? Certainly not, it will only rise, then the rankings will naturally rise, and will be more stable, because we have almost met the needs of all users.
 
    Perhaps a friend asks, "Is it worthwhile that I spend so much time and experience to meet the needs of those who have no interest in us?" What I'm trying to say is, to get the benefit of natural rankings, then the first is to have rankings, so I think this is very necessary, but also worthwhile, but we can do some specific optimization, reduce our user groups, reduce the user community, then we need to meet the less demand, it is easier to do, do a good job, The easier it is to get a profit. So how do we shrink our user base?
 
    This is a product positioning, positioning and keyword analysis of content, of course, there is an important aspect, is the user needs analysis. Only do the user needs analysis, can do a good job of user experience satisfaction.
 
    Finally, let's make a summary
 
    First we are to do the user experience, to meet the user experience, we must know what the user needs, only know the needs of users, to meet, And the user needs, and our own products, service positioning and has a great relationship, so we need to combine their own products and services to find our user groups, and gradually reduce our user groups, improve the user's conversion rate. By doing this, the user experience will naturally improve.
 
    There is a problem that must be explained, is to do the user experience, first of all to solve the needs of most user groups, and this most of the demand is often no benefit to map, so many friends will not do, And just stare at the needs that a small group of people can bring to our benefit. This is obviously a mistake, because even if you fully satisfied with this less than 10% of the user needs, then your user experience satisfaction rate will not exceed 10%, you dare to say that your site user experience good? Baidu will be your site ranking to the home page?
 
    User experience, in fact, is not so complex, mainly a user needs to solve the process, there is a user group selection and product service positioning problem.