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All engaged in the decoration industry friends have a consensus-decorative market (especially home improvement) competition has become increasingly daylight, market competition focus has moved from traditional media, supermarkets, etc. quietly to the network, I have a classmate Liu always set up their own decoration company 11, 3 years ago began to implement the network marketing promotion, because Liu is not familiar with the network, From the construction station to the network promotion are by the author single-handedly planning and implementation, since the company's website online and network promotion, the effect is not dare to say, but is definitely obvious. Now I would like to introduce how to help Liu General's company to promote the network.
Here is a point: if a company wants to promote the network, it is strongly recommended to build a Web site, there must be a platform for publicity, like a war to have their own positions, trenches, the same base. Of course, some of the leather companies in guerrilla warfare is another mention ponderation.
Promotion options: Network promotion tricks too many, countless, bidding rankings, blog promotion, micro-blog promotion, forum promotion, QQ promotion, etc., bases see how you use, straight selection of the bidding rankings and the forum to promote two kinds of practice.
Baidu bidding ranking is the most effective way to promote. If the business economy allows, it is recommended to carry out other free promotional activities at the same time there is a phased Baidu bid ranking promotion (such as decoration industry has off-season and peak season, in the season before the arrival of the first one months to bid ranked the most ideal). At present, Liu's company is still in the launch of Baidu bidding rankings ads, has continued to put 4 period, each period only cast 5,000, a total of 20,000. Interested friends can be on Baidu search "Haikou decoration Company" can see Liu General ads-"XXX x Cheng Decoration Company."
Second, skillfully use Tianya "Hainan home Decoration" column to promote. Hainan Open Decoration Company A lot of choice in Hainan online "home decoration" channel to advertise, "home decoration" there is a plate on the channel, "The Diary, is for users to bask in their own decoration experience plate, this plate is actually" Tianya "in the" Hainan Home "section, everyone knows, The daily flow of Tianya is extremely. If you post in this column and the quality is good enough, your posts at the same time in Hainan online and Tianya can be a good view of the volume and attention. The author's friends in the Tianya to promote the post, in order to avoid advertising suspicion, Tianya in the article in the post I do not disclose, there is the need to consult friends with the author contact, qq:641522628.
Now let's talk about how to operate.
1. Develop a model room plan first, choose a case that is better designed to locate the model room. Communicate with the owners, to obtain the consent of the owners, to carry out the diary decoration.
2. From the beginning of the decoration to arrange the company to carry out a daily scene photo shoot, in Tianya published decoration Diary.
3. Record the process to be true, to persevere, and timely reply.
4. In the post should be good at the company's name and construction of photos on the photo exposure, but must be enough, otherwise the effect will backfire, but become a PR crisis.
5. Other operations are adjusted with specific circumstances.
Note: The process of posting must be true, not too exaggerated and messy, not to have false publicity!!! Don't end up as a unscrupulous business, the whole process to have a person responsible.
Promotion in the community forum mainly has the following benefits:
1 Interactive, that is, you can communicate with potential customers in the post, on the number. In addition to promoting the promotion of the company brand, but also to quickly delineate your recent potential customers!
2. Sustainable strong, in the Forum Community post promotion is particularly strong, as long as your post someone concerned, someone replied, this post has been in the active state.
3. Easy to operate, text plus pictures, anyone who can surf the internet knows how to operate.
4. Quick results, large Forum community posts are concerned about a large number of other media if reproduced exposure rate is higher. Here I do not cite examples, Tianya in the case of ready-made posts, you can enter the Tianya-"Hainan Home" column to browse.
Consulting qq:641522628 This article author: Wu Xiaozong blog Www.wuxiaosong.com If there are reproduced please specify the source, thank you for your cooperation!